/* === FROM homepage-v2.html === */
*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
:root {
--cream: #F2EDE3;
--ink: #111111;
--orange: #FF4D00;
--yellow: #FFE600;
--ink-mid: #333;
--ink-light: #666;
--border: 2px solid #111;
--shadow: 4px 4px 0 #111;
--shadow-orange: 4px 4px 0 #FF4D00;
}
html { scroll-behavior: smooth; }
body { background: var(--cream); color: var(--ink); font-family: system-ui, -apple-system, 'Segoe UI', sans-serif; overflow-x: hidden; }
/* ── NAV ───────────────────────────────────── */
nav {
background: var(--cream); border-bottom: var(--border);
padding: 0 48px; display: flex; align-items: center;
justify-content: space-between; height: 62px;
position: sticky; top: 0; z-index: 200;
transition: box-shadow 0.2s;
}
nav.scrolled { box-shadow: 0 4px 0 #111; }
.nav-logo {
font-weight: 900; font-size: 20px; letter-spacing: -0.5px;
position: relative; cursor: default;
}
.nav-logo::after {
content: ''; position: absolute; bottom: -2px; left: 0;
width: 0; height: 2px; background: var(--orange);
transition: width 0.3s ease;
}
nav:hover .nav-logo::after { width: 100%; }
.nav-links { display: flex; gap: 32px; list-style: none; }
.nav-links a {
font-weight: 600; font-size: 13px; text-decoration: none;
color: var(--ink); letter-spacing: 0.3px; position: relative; padding-bottom: 2px;
}
.nav-links a::after {
content: ''; position: absolute; bottom: 0; left: 0;
width: 0; height: 2px; background: var(--orange);
transition: width 0.25s ease;
}
.nav-links a:hover::after { width: 100%; }
.nav-cta {
background: var(--ink); color: var(--cream); font-size: 12px;
font-weight: 800; padding: 10px 18px; border: var(--border);
box-shadow: var(--shadow-orange); text-decoration: none;
letter-spacing: 0.5px; text-transform: uppercase;
transition: transform 0.15s, box-shadow 0.15s;
display: inline-block;
}
.nav-cta:hover { transform: translate(-2px, -2px); box-shadow: 6px 6px 0 var(--orange); }
.nav-cta:active { transform: translate(2px, 2px); box-shadow: 2px 2px 0 var(--orange); }
/* ── HERO ──────────────────────────────────── */
.hero {
padding: 52px 48px 0;
border-bottom: var(--border);
position: relative; overflow: hidden;
}
.hero::before {
content: '';
position: absolute; inset: 0;
background-image: linear-gradient(var(--ink) 1px, transparent 1px),
linear-gradient(90deg, var(--ink) 1px, transparent 1px);
background-size: 60px 60px;
opacity: 0.04;
animation: gridDrift 20s linear infinite;
}
@keyframes gridDrift { 0%{background-position:0 0;} 100%{background-position:60px 60px;} }
.hero-eyebrow {
font-size: 11px; font-weight: 800; letter-spacing: 3px;
text-transform: uppercase; color: var(--orange); margin-bottom: 24px;
opacity: 0; animation: fadeUp 0.6s 0.1s forwards;
display: flex; align-items: center; gap: 8px; position: relative;
}
.hero-eyebrow::before {
content: ''; display: inline-block; width: 20px; height: 2px; background: var(--orange);
}
.hero h1 {
font-size: clamp(52px, 7.2vw, 104px); font-weight: 900; line-height: 0.93;
letter-spacing: -3px; text-transform: uppercase; margin-bottom: 0;
position: relative;
}
.h1-line { display: block; overflow: hidden; }
.h1-line > span {
display: block; opacity: 0; transform: translateY(100%);
animation: lineReveal 0.7s cubic-bezier(0.16, 1, 0.3, 1) forwards;
}
.h1-line:nth-child(1) > span { animation-delay: 0.2s; }
.h1-line:nth-child(2) > span { animation-delay: 0.38s; }
.h1-highlight {
background: var(--yellow); padding: 0 12px;
display: inline-block; position: relative;
}
.h1-highlight::after {
content: ''; position: absolute; inset: 0;
background: var(--orange); transform: scaleX(0); transform-origin: left;
animation: highlightSweep 0.5s 1.0s ease forwards;
mix-blend-mode: multiply; opacity: 0.3;
}
@keyframes highlightSweep { 0%{transform:scaleX(0);} 100%{transform:scaleX(1);} }
/* HERO MIDDLE ROW: sub-copy + CTA left, proof right */
.hero-mid {
display: grid; grid-template-columns: 1fr 1fr;
gap: 48px; align-items: end;
padding: 40px 0 44px;
position: relative;
}
.hero-sub {
font-size: 18px; color: var(--ink-mid); line-height: 1.7;
max-width: 48ch; margin-bottom: 32px;
opacity: 0; animation: fadeUp 0.6s 0.7s forwards;
}
.hero-btns {
display: flex; gap: 14px; flex-wrap: wrap;
opacity: 0; animation: fadeUp 0.6s 0.85s forwards;
}
.btn-primary {
background: var(--ink); color: var(--cream); font-weight: 800;
font-size: 14px; padding: 17px 28px; border: var(--border);
box-shadow: var(--shadow-orange); text-decoration: none;
letter-spacing: 0.5px; text-transform: uppercase; display: inline-block;
transition: transform 0.15s, box-shadow 0.15s;
}
.btn-primary:hover { transform: translate(-2px,-2px); box-shadow: 6px 6px 0 var(--orange); }
.btn-primary:active { transform: translate(2px,2px); box-shadow: 2px 2px 0 var(--orange); }
.btn-secondary {
background: transparent; color: var(--ink); font-weight: 700;
font-size: 14px; padding: 17px 28px; border: var(--border);
box-shadow: var(--shadow); text-decoration: none; display: inline-block;
transition: transform 0.15s, box-shadow 0.15s, background 0.15s;
}
.btn-secondary:hover { transform: translate(-2px,-2px); box-shadow: 6px 6px 0 #111; background: #fff; }
/* HERO RIGHT: live proof badge */
.hero-right {
display: flex; flex-direction: column; gap: 16px;
align-items: flex-start; justify-content: flex-end;
opacity: 0; animation: fadeUp 0.5s 1.0s forwards;
}
.hero-proof {
border: var(--border); padding: 18px 22px;
background: var(--ink); color: var(--cream);
display: inline-flex; align-items: center; gap: 12px;
}
.hero-proof-dot {
width: 8px; height: 8px; border-radius: 50%; background: #4ade80;
flex-shrink: 0; animation: pulse 2s infinite;
}
@keyframes pulse { 0%,100%{box-shadow:0 0 0 0 #4ade8066;} 50%{box-shadow:0 0 0 6px #4ade8000;} }
.hero-proof-text { font-size: 12px; color: #aaa; }
.hero-proof-text strong { color: var(--cream); }
/* HERO STATS STRIP */
.hero-stats-strip {
display: grid; grid-template-columns: repeat(4, 1fr);
border-top: var(--border); margin: 0 -48px;
}
.stat-card {
padding: 28px 32px; border-right: var(--border);
transition: background 0.2s;
opacity: 0; animation: fadeUp 0.5s forwards;
}
.stat-card:nth-child(1){ animation-delay: 0.9s; }
.stat-card:nth-child(2){ animation-delay: 1.0s; }
.stat-card:nth-child(3){ animation-delay: 1.1s; }
.stat-card:nth-child(4){ animation-delay: 1.2s; border-right: none; background: var(--orange); color: #fff; }
.stat-card:hover { background: var(--yellow); }
.stat-card:nth-child(4):hover { background: #e84400; }
.stat-num {
font-size: 44px; font-weight: 900; letter-spacing: -2px; line-height: 1;
font-variant-numeric: tabular-nums;
}
.stat-card:nth-child(4) .stat-num { color: #fff; }
.stat-suffix { color: var(--orange); }
.stat-card:nth-child(4) .stat-suffix { color: #ffd6cc; }
.stat-label {
font-size: 10px; font-weight: 700; letter-spacing: 1.5px;
text-transform: uppercase; color: var(--ink-light); margin-top: 8px;
}
.stat-card:nth-child(4) .stat-label { color: #ffd6cc; }
/* ── TICKER ────────────────────────────────── */
.ticker-wrap {
background: var(--ink); border-bottom: var(--border);
padding: 14px 0; overflow: hidden; white-space: nowrap;
}
.ticker-track {
display: inline-flex; gap: 0;
animation: ticker 30s linear infinite;
}
.ticker-track:hover { animation-play-state: paused; }
.ticker-item {
display: inline-flex; align-items: center; gap: 20px;
padding: 0 20px; white-space: nowrap;
}
.ticker-word {
font-size: 11px; font-weight: 700; letter-spacing: 2.5px;
text-transform: uppercase; color: #888;
transition: color 0.2s;
}
.ticker-word:hover { color: var(--orange); }
.ticker-sep { color: var(--orange); font-size: 16px; }
@keyframes ticker {
0% { transform: translateX(0); }
100% { transform: translateX(-50%); }
}
/* ── CLIENTS ───────────────────────────────── */
.clients { padding: 48px; border-bottom: var(--border); }
.clients-label {
font-size: 10px; font-weight: 800; letter-spacing: 2.5px;
text-transform: uppercase; color: var(--ink-light); margin-bottom: 24px;
}
.clients-grid { display: flex; flex-wrap: wrap; gap: 10px; }
.client-chip {
border: var(--border); padding: 8px 16px;
font-size: 11px; font-weight: 700; letter-spacing: 0.5px;
background: #fff; box-shadow: 2px 2px 0 #111;
cursor: default; transition: transform 0.15s, box-shadow 0.15s, background 0.15s;
}
.client-chip:hover { transform: translate(-2px,-2px); box-shadow: 4px 4px 0 #111; background: var(--yellow); }
/* ── SERVICES ──────────────────────────────── */
.services { padding: 64px 48px; border-bottom: var(--border); }
.section-header { display: flex; justify-content: space-between; align-items: flex-end; margin-bottom: 40px; }
.section-title { font-size: 32px; font-weight: 900; letter-spacing: -1.5px; text-transform: uppercase; }
.section-link {
font-size: 11px; font-weight: 800; text-transform: uppercase;
letter-spacing: 1px; color: var(--orange); text-decoration: none;
border-bottom: 2px solid var(--orange); padding-bottom: 1px;
transition: letter-spacing 0.2s;
}
.section-link:hover { letter-spacing: 2px; }
.services-grid { display: grid; grid-template-columns: repeat(4, 1fr); border: var(--border); }
.service-card {
padding: 28px; border-right: var(--border); border-bottom: var(--border);
transition: background 0.2s, transform 0.2s;
position: relative; overflow: hidden; cursor: default;
}
.service-card:nth-child(4n) { border-right: none; }
.service-card:nth-child(n+5) { border-bottom: none; }
.service-card::before {
content: ''; position: absolute; bottom: 0; left: 0;
height: 3px; width: 0; background: var(--orange);
transition: width 0.3s ease;
}
.service-card:hover::before { width: 100%; }
.service-card:hover { background: #fff; }
.service-icon { font-size: 24px; margin-bottom: 14px; }
.service-name { font-size: 12px; font-weight: 900; text-transform: uppercase; letter-spacing: 0.5px; margin-bottom: 10px; }
.service-desc { font-size: 11px; color: var(--ink-light); line-height: 1.7; }
.service-arrow {
display: inline-block; margin-top: 14px; font-size: 11px; font-weight: 800;
text-transform: uppercase; letter-spacing: 1px; color: var(--orange);
text-decoration: none; opacity: 0; transform: translateX(-8px);
transition: opacity 0.2s, transform 0.2s;
}
.service-card:hover .service-arrow { opacity: 1; transform: translateX(0); }
/* ── WHY VARNAN ────────────────────────────── */
.why {
padding: 64px 48px; border-bottom: var(--border);
background: var(--ink); color: var(--cream);
}
.why .section-title { color: var(--cream); margin-bottom: 44px; }
.why-grid { display: grid; grid-template-columns: repeat(3, 1fr); border: 2px solid #2a2a2a; }
.why-card {
padding: 36px; border-right: 2px solid #2a2a2a;
transition: background 0.3s;
}
.why-card:last-child { border-right: none; }
.why-card:hover { background: #1a1a1a; }
.why-num {
font-size: 56px; font-weight: 900; color: var(--orange); line-height: 1;
margin-bottom: 16px; font-variant-numeric: tabular-nums;
transition: transform 0.3s;
}
.why-card:hover .why-num { transform: scale(1.05); }
.why-title { font-size: 15px; font-weight: 900; text-transform: uppercase; letter-spacing: -0.5px; margin-bottom: 12px; line-height: 1.2; }
.why-desc { font-size: 12px; color: #777; line-height: 1.8; }
/* ── TESTIMONIALS ──────────────────────────── */
.testimonials { padding: 64px 48px; border-bottom: var(--border); }
.testimonials .section-title { margin-bottom: 40px; }
.testi-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 20px; }
.testi-card {
background: #fff; border: var(--border); padding: 32px;
box-shadow: var(--shadow); transition: transform 0.2s, box-shadow 0.2s;
}
.testi-card:hover { transform: translate(-3px,-3px); box-shadow: 7px 7px 0 #111; }
.testi-result {
display: inline-block; background: var(--yellow); border: var(--border);
padding: 5px 12px; font-size: 10px; font-weight: 900;
letter-spacing: 1px; text-transform: uppercase; margin-bottom: 18px;
}
.testi-quote { font-size: 13px; line-height: 1.8; color: var(--ink); margin-bottom: 22px; }
.testi-author { font-size: 12px; font-weight: 800; }
.testi-company { font-size: 11px; color: var(--ink-light); }
/* ── CTA BAND ──────────────────────────────── */
.cta-band {
padding: 72px 48px; border-bottom: var(--border);
background: var(--orange);
display: flex; justify-content: space-between; align-items: center; gap: 40px;
position: relative; overflow: hidden;
}
.cta-band::before {
content: 'GROW';
position: absolute; right: -40px; top: 50%; transform: translateY(-50%);
font-size: 180px; font-weight: 900; color: #fff; opacity: 0.07;
letter-spacing: -8px; pointer-events: none; user-select: none;
animation: ctaPulse 4s ease-in-out infinite;
}
@keyframes ctaPulse { 0%,100%{opacity:0.07;} 50%{opacity:0.12;} }
.cta-band h2 {
font-size: clamp(28px, 4vw, 48px); font-weight: 900;
text-transform: uppercase; letter-spacing: -2px; color: #fff;
max-width: 18ch; line-height: 1; position: relative;
}
.cta-right { position: relative; }
.cta-sub { color: #ffd6cc; font-size: 13px; margin-bottom: 20px; max-width: 40ch; line-height: 1.7; }
.btn-white {
background: #fff; color: var(--ink); font-weight: 900; font-size: 13px;
padding: 16px 28px; border: 2px solid #111; box-shadow: 4px 4px 0 #111;
text-decoration: none; letter-spacing: 0.5px; text-transform: uppercase;
display: inline-block; transition: transform 0.15s, box-shadow 0.15s;
}
.btn-white:hover { transform: translate(-2px,-2px); box-shadow: 6px 6px 0 #111; }
/* ── FOOTER ────────────────────────────────── */
footer { background: var(--ink); color: var(--cream); padding: 56px 48px 28px; }
.footer-top {
display: grid; grid-template-columns: 2fr 1fr 1fr 1fr; gap: 48px;
border-bottom: 1px solid #222; padding-bottom: 40px; margin-bottom: 28px;
}
.footer-brand { font-weight: 900; font-size: 22px; letter-spacing: -0.5px; margin-bottom: 12px; }
.footer-tagline { font-size: 12px; color: #666; line-height: 1.7; max-width: 30ch; margin-bottom: 20px; }
.footer-email-link {
display: inline-block; color: var(--orange); font-size: 12px;
font-weight: 700; text-decoration: none; border-bottom: 1px solid var(--orange);
padding-bottom: 1px; transition: letter-spacing 0.2s;
}
.footer-email-link:hover { letter-spacing: 0.5px; }
.footer-col h5 {
font-size: 9px; font-weight: 800; letter-spacing: 2.5px;
text-transform: uppercase; color: var(--orange); margin-bottom: 16px;
}
.footer-col ul { list-style: none; }
.footer-col li { margin-bottom: 10px; }
.footer-col a {
font-size: 12px; color: #666; text-decoration: none;
transition: color 0.2s, padding-left 0.2s;
}
.footer-col a:hover { color: var(--cream); padding-left: 4px; }
.footer-bottom {
display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 12px;
}
.footer-copy { font-size: 11px; color: #444; }
.footer-legal { display: flex; gap: 20px; }
.footer-legal a { font-size: 11px; color: #444; text-decoration: none; }
.footer-legal a:hover { color: #888; }
/* ── SCROLL REVEAL ─────────────────────────── */
.reveal {
opacity: 0; transform: translateY(30px);
transition: opacity 0.7s ease, transform 0.7s ease;
}
.reveal.visible { opacity: 1; transform: translateY(0); }
/* ── KEYFRAMES ─────────────────────────────── */
@keyframes fadeUp {
from { opacity: 0; transform: translateY(20px); }
to { opacity: 1; transform: translateY(0); }
}
@keyframes lineReveal {
from { opacity: 0; transform: translateY(100%); }
to { opacity: 1; transform: translateY(0); }
}
/* === FROM about.html === */
*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
:root {
--cream: #F2EDE3;
--ink: #111111;
--orange: #FF4D00;
--yellow: #FFE600;
--ink-mid: #333;
--ink-light: #666;
--border: 2px solid #111;
--shadow: 4px 4px 0 #111;
--shadow-orange: 4px 4px 0 #FF4D00;
}
html { scroll-behavior: smooth; }
body { background: var(--cream); color: var(--ink); font-family: system-ui, -apple-system, 'Segoe UI', sans-serif; overflow-x: hidden; }
/* ── NAV ───────────────────────────────────── */
nav {
background: var(--cream); border-bottom: var(--border);
padding: 0 48px; display: flex; align-items: center;
justify-content: space-between; height: 62px;
position: sticky; top: 0; z-index: 200;
transition: box-shadow 0.2s;
}
nav.scrolled { box-shadow: 0 4px 0 #111; }
.nav-logo {
font-weight: 900; font-size: 20px; letter-spacing: -0.5px;
position: relative; cursor: default; text-decoration: none; color: var(--ink);
}
.nav-logo::after {
content: ''; position: absolute; bottom: -2px; left: 0;
width: 0; height: 2px; background: var(--orange);
transition: width 0.3s ease;
}
nav:hover .nav-logo::after { width: 100%; }
.nav-links { display: flex; gap: 32px; list-style: none; }
.nav-links a {
font-weight: 600; font-size: 13px; text-decoration: none;
color: var(--ink); letter-spacing: 0.3px; position: relative; padding-bottom: 2px;
}
.nav-links a::after {
content: ''; position: absolute; bottom: 0; left: 0;
width: 0; height: 2px; background: var(--orange);
transition: width 0.25s ease;
}
.nav-links a:hover::after { width: 100%; }
.nav-links a.active::after { width: 100%; }
.nav-cta {
background: var(--ink); color: var(--cream); font-size: 12px;
font-weight: 800; padding: 10px 18px; border: var(--border);
box-shadow: var(--shadow-orange); text-decoration: none;
letter-spacing: 0.5px; text-transform: uppercase;
transition: transform 0.15s, box-shadow 0.15s;
display: inline-block;
}
.nav-cta:hover { transform: translate(-2px, -2px); box-shadow: 6px 6px 0 var(--orange); }
.nav-cta:active { transform: translate(2px, 2px); box-shadow: 2px 2px 0 var(--orange); }
/* ── PAGE HERO ─────────────────────────────── */
.page-hero {
padding: 72px 48px 64px;
border-bottom: var(--border);
display: grid; grid-template-columns: 1fr 1fr;
gap: 80px; align-items: start;
position: relative; overflow: hidden;
}
.page-hero::before {
content: '';
position: absolute; inset: 0;
background-image: linear-gradient(var(--ink) 1px, transparent 1px),
linear-gradient(90deg, var(--ink) 1px, transparent 1px);
background-size: 60px 60px;
opacity: 0.04;
animation: gridDrift 20s linear infinite;
}
@keyframes gridDrift { 0%{background-position:0 0;} 100%{background-position:60px 60px;} }
.page-hero-left { position: relative; }
.page-eyebrow {
font-size: 11px; font-weight: 800; letter-spacing: 3px;
text-transform: uppercase; color: var(--orange); margin-bottom: 28px;
display: flex; align-items: center; gap: 8px;
opacity: 0; animation: fadeUp 0.6s 0.1s forwards;
}
.page-eyebrow::before {
content: ''; display: inline-block; width: 20px; height: 2px; background: var(--orange);
}
.page-hero h1 {
font-size: clamp(40px, 5.2vw, 72px); font-weight: 900; line-height: 0.96;
letter-spacing: -2.5px; text-transform: uppercase;
opacity: 0; animation: fadeUp 0.7s 0.25s forwards;
}
.page-hero h1 em {
font-style: normal; background: var(--yellow); padding: 0 8px;
display: inline-block;
}
.page-hero-right {
padding-top: 12px; position: relative;
opacity: 0; animation: fadeUp 0.6s 0.4s forwards;
}
.page-hero-right p {
font-size: 17px; color: var(--ink-mid); line-height: 1.75;
margin-bottom: 20px;
}
/* ── STORY SECTION ─────────────────────────── */
.story {
padding: 72px 48px; border-bottom: var(--border);
display: grid; grid-template-columns: 1fr 2fr;
gap: 80px; align-items: start;
}
.story-label {
font-size: 11px; font-weight: 800; letter-spacing: 2.5px;
text-transform: uppercase; color: var(--ink-light);
position: sticky; top: 80px;
}
.story-label span {
display: block; font-size: 48px; font-weight: 900;
color: var(--orange); letter-spacing: -3px; line-height: 1;
margin-bottom: 8px;
}
.story-body p {
font-size: 18px; color: var(--ink-mid); line-height: 1.8;
margin-bottom: 28px;
}
.story-body p:last-child { margin-bottom: 0; }
.story-body strong { color: var(--ink); font-weight: 700; }
/* ── WHAT VARNAN MEANS ─────────────────────── */
.varnan-means {
padding: 64px 48px; border-bottom: var(--border);
display: grid; grid-template-columns: 1fr 1fr; gap: 80px; align-items: center;
}
.varnan-means-left .section-eyebrow {
font-size: 11px; font-weight: 800; letter-spacing: 2.5px;
text-transform: uppercase; color: var(--ink-light); margin-bottom: 20px;
}
.varnan-means-left h2 {
font-size: clamp(28px, 3.2vw, 48px); font-weight: 900; line-height: 1.05;
letter-spacing: -2px; text-transform: uppercase; margin-bottom: 24px;
}
.varnan-means-left h2 span { color: var(--orange); }
.varnan-means-left p {
font-size: 16px; color: var(--ink-mid); line-height: 1.8; max-width: 44ch;
}
.varnan-word-card {
background: var(--ink); color: var(--cream); border: var(--border);
padding: 40px; box-shadow: var(--shadow);
}
.varnan-word-top {
font-size: 11px; font-weight: 800; letter-spacing: 2px;
text-transform: uppercase; color: #777; margin-bottom: 20px;
}
.varnan-word-main {
font-size: clamp(52px, 5vw, 80px); font-weight: 900; letter-spacing: -3px;
text-transform: uppercase; color: var(--cream); line-height: 0.9;
margin-bottom: 20px;
}
.varnan-word-main span { color: var(--orange); }
.varnan-word-def {
font-size: 15px; color: #aaa; line-height: 1.7; border-top: 1px solid #2a2a2a;
padding-top: 20px; margin-top: 20px;
}
.varnan-word-def strong { color: var(--cream); }
/* ── STAT STRIP ─────────────────────────────── */
.about-stats {
display: grid; grid-template-columns: repeat(4, 1fr);
border-bottom: var(--border);
}
.stat-card {
padding: 28px 32px; border-right: var(--border);
transition: background 0.2s;
}
.stat-card:last-child { border-right: none; background: var(--orange); color: #fff; }
.stat-card:hover { background: var(--yellow); }
.stat-card:last-child:hover { background: #e84400; }
.stat-num {
font-size: 44px; font-weight: 900; letter-spacing: -2px; line-height: 1;
font-variant-numeric: tabular-nums;
}
.stat-card:last-child .stat-num { color: #fff; }
.stat-suffix { color: var(--orange); }
.stat-card:last-child .stat-suffix { color: #ffd6cc; }
.stat-label {
font-size: 10px; font-weight: 700; letter-spacing: 1.5px;
text-transform: uppercase; color: var(--ink-light); margin-top: 8px;
}
.stat-card:last-child .stat-label { color: #ffd6cc; }
/* ── VALUES ─────────────────────────────────── */
.values {
padding: 64px 48px; border-bottom: var(--border);
background: var(--ink); color: var(--cream);
}
.values .section-title { color: var(--cream); margin-bottom: 44px; }
.values-grid { display: grid; grid-template-columns: repeat(3, 1fr); border: 2px solid #2a2a2a; }
.value-card {
padding: 40px 36px; border-right: 2px solid #2a2a2a;
transition: background 0.3s;
}
.value-card:last-child { border-right: none; }
.value-card:hover { background: #1a1a1a; }
.value-icon {
font-size: 32px; margin-bottom: 20px;
transition: transform 0.3s;
}
.value-card:hover .value-icon { transform: scale(1.1); }
.value-title {
font-size: 15px; font-weight: 900; text-transform: uppercase;
letter-spacing: -0.5px; margin-bottom: 14px; line-height: 1.2;
color: var(--cream);
}
.value-title span { color: var(--orange); }
.value-desc { font-size: 13px; color: #777; line-height: 1.85; }
/* ── CTA BAND ──────────────────────────────── */
.cta-band {
padding: 72px 48px; border-bottom: var(--border);
background: var(--orange);
display: flex; justify-content: space-between; align-items: center; gap: 40px;
position: relative; overflow: hidden;
}
.cta-band::before {
content: 'GROW';
position: absolute; right: -40px; top: 50%; transform: translateY(-50%);
font-size: 180px; font-weight: 900; color: #fff; opacity: 0.07;
letter-spacing: -8px; pointer-events: none; user-select: none;
animation: ctaPulse 4s ease-in-out infinite;
}
@keyframes ctaPulse { 0%,100%{opacity:0.07;} 50%{opacity:0.12;} }
.cta-band h2 {
font-size: clamp(28px, 4vw, 48px); font-weight: 900;
text-transform: uppercase; letter-spacing: -2px; color: #fff;
max-width: 18ch; line-height: 1; position: relative;
}
.cta-right { position: relative; }
.cta-sub { color: #ffd6cc; font-size: 13px; margin-bottom: 20px; max-width: 40ch; line-height: 1.7; }
.btn-white {
background: #fff; color: var(--ink); font-weight: 900; font-size: 13px;
padding: 16px 28px; border: 2px solid #111; box-shadow: 4px 4px 0 #111;
text-decoration: none; letter-spacing: 0.5px; text-transform: uppercase;
display: inline-block; transition: transform 0.15s, box-shadow 0.15s;
}
.btn-white:hover { transform: translate(-2px,-2px); box-shadow: 6px 6px 0 #111; }
/* ── FOOTER ────────────────────────────────── */
footer { background: var(--ink); color: var(--cream); padding: 56px 48px 28px; }
.footer-top {
display: grid; grid-template-columns: 2fr 1fr 1fr 1fr; gap: 48px;
border-bottom: 1px solid #222; padding-bottom: 40px; margin-bottom: 28px;
}
.footer-brand { font-weight: 900; font-size: 22px; letter-spacing: -0.5px; margin-bottom: 12px; }
.footer-tagline { font-size: 12px; color: #666; line-height: 1.7; max-width: 30ch; margin-bottom: 20px; }
.footer-email-link {
display: inline-block; color: var(--orange); font-size: 12px;
font-weight: 700; text-decoration: none; border-bottom: 1px solid var(--orange);
padding-bottom: 1px; transition: letter-spacing 0.2s;
}
.footer-email-link:hover { letter-spacing: 0.5px; }
.footer-col h5 {
font-size: 9px; font-weight: 800; letter-spacing: 2.5px;
text-transform: uppercase; color: var(--orange); margin-bottom: 16px;
}
.footer-col ul { list-style: none; }
.footer-col li { margin-bottom: 10px; }
.footer-col a {
font-size: 12px; color: #666; text-decoration: none;
transition: color 0.2s, padding-left 0.2s;
}
.footer-col a:hover { color: var(--cream); padding-left: 4px; }
.footer-bottom {
display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 12px;
}
.footer-copy { font-size: 11px; color: #444; }
.footer-legal { display: flex; gap: 20px; }
.footer-legal a { font-size: 11px; color: #444; text-decoration: none; }
.footer-legal a:hover { color: #888; }
/* ── SHARED ─────────────────────────────────── */
.section-title { font-size: 32px; font-weight: 900; letter-spacing: -1.5px; text-transform: uppercase; }
.reveal {
opacity: 0; transform: translateY(30px);
transition: opacity 0.7s ease, transform 0.7s ease;
}
.reveal.visible { opacity: 1; transform: translateY(0); }
/* ── KEYFRAMES ─────────────────────────────── */
@keyframes fadeUp {
from { opacity: 0; transform: translateY(20px); }
to { opacity: 1; transform: translateY(0); }
}
/* === FROM services.html === */
*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
:root {
--cream: #F2EDE3;
--ink: #111111;
--orange: #FF4D00;
--yellow: #FFE600;
--ink-mid: #333;
--ink-light: #666;
--border: 2px solid #111;
--shadow: 4px 4px 0 #111;
--shadow-orange: 4px 4px 0 #FF4D00;
}
html { scroll-behavior: smooth; }
body { background: var(--cream); color: var(--ink); font-family: system-ui, -apple-system, 'Segoe UI', sans-serif; overflow-x: hidden; }
/* ── NAV ───────────────────────────────────── */
nav {
background: var(--cream); border-bottom: var(--border);
padding: 0 48px; display: flex; align-items: center;
justify-content: space-between; height: 62px;
position: sticky; top: 0; z-index: 200;
transition: box-shadow 0.2s;
}
nav.scrolled { box-shadow: 0 4px 0 #111; }
.nav-logo {
font-weight: 900; font-size: 20px; letter-spacing: -0.5px;
position: relative; cursor: default; text-decoration: none; color: var(--ink);
}
.nav-logo::after {
content: ''; position: absolute; bottom: -2px; left: 0;
width: 0; height: 2px; background: var(--orange);
transition: width 0.3s ease;
}
nav:hover .nav-logo::after { width: 100%; }
.nav-links { display: flex; gap: 32px; list-style: none; }
.nav-links a {
font-weight: 600; font-size: 13px; text-decoration: none;
color: var(--ink); letter-spacing: 0.3px; position: relative; padding-bottom: 2px;
}
.nav-links a::after {
content: ''; position: absolute; bottom: 0; left: 0;
width: 0; height: 2px; background: var(--orange);
transition: width 0.25s ease;
}
.nav-links a:hover::after { width: 100%; }
.nav-links a.active::after { width: 100%; }
.nav-cta {
background: var(--ink); color: var(--cream); font-size: 12px;
font-weight: 800; padding: 10px 18px; border: var(--border);
box-shadow: var(--shadow-orange); text-decoration: none;
letter-spacing: 0.5px; text-transform: uppercase;
transition: transform 0.15s, box-shadow 0.15s;
display: inline-block;
}
.nav-cta:hover { transform: translate(-2px, -2px); box-shadow: 6px 6px 0 var(--orange); }
.nav-cta:active { transform: translate(2px, 2px); box-shadow: 2px 2px 0 var(--orange); }
/* ── PAGE HERO ─────────────────────────────── */
.page-hero {
padding: 72px 48px 64px;
border-bottom: var(--border);
position: relative; overflow: hidden;
}
.page-hero::before {
content: '';
position: absolute; inset: 0;
background-image: linear-gradient(var(--ink) 1px, transparent 1px),
linear-gradient(90deg, var(--ink) 1px, transparent 1px);
background-size: 60px 60px;
opacity: 0.04;
animation: gridDrift 20s linear infinite;
}
@keyframes gridDrift { 0%{background-position:0 0;} 100%{background-position:60px 60px;} }
.page-eyebrow {
font-size: 11px; font-weight: 800; letter-spacing: 3px;
text-transform: uppercase; color: var(--orange); margin-bottom: 28px;
display: flex; align-items: center; gap: 8px; position: relative;
opacity: 0; animation: fadeUp 0.6s 0.1s forwards;
}
.page-eyebrow::before {
content: ''; display: inline-block; width: 20px; height: 2px; background: var(--orange);
}
.page-hero h1 {
font-size: clamp(40px, 5.6vw, 80px); font-weight: 900; line-height: 0.95;
letter-spacing: -3px; text-transform: uppercase;
max-width: 16ch;
position: relative;
opacity: 0; animation: fadeUp 0.7s 0.25s forwards;
}
.page-hero h1 em {
font-style: normal; background: var(--yellow); padding: 0 8px; display: inline-block;
}
.hero-sub-row {
display: grid; grid-template-columns: 1fr 1fr; gap: 80px;
margin-top: 40px; position: relative;
opacity: 0; animation: fadeUp 0.6s 0.5s forwards;
}
.hero-sub-row p {
font-size: 17px; color: var(--ink-mid); line-height: 1.75; max-width: 48ch;
}
.service-count-badge {
border: var(--border); padding: 20px 28px; background: #fff;
box-shadow: var(--shadow); align-self: center;
display: flex; gap: 32px;
}
.badge-item { text-align: center; }
.badge-num {
font-size: 36px; font-weight: 900; letter-spacing: -2px;
color: var(--orange); line-height: 1; display: block;
}
.badge-label {
font-size: 9px; font-weight: 800; letter-spacing: 2px;
text-transform: uppercase; color: var(--ink-light); margin-top: 4px;
display: block;
}
/* ── SERVICES LIST ─────────────────────────── */
.services-list { border-bottom: var(--border); }
.service-row {
display: grid; grid-template-columns: 64px 1fr 1fr auto;
gap: 40px; align-items: start;
padding: 40px 48px; border-bottom: var(--border);
transition: background 0.2s;
position: relative; overflow: hidden;
}
.service-row::before {
content: ''; position: absolute; left: 0; top: 0;
width: 4px; height: 0; background: var(--orange);
transition: height 0.35s ease;
}
.service-row:hover::before { height: 100%; }
.service-row:hover { background: #fff; }
.service-row:last-child { border-bottom: none; }
.service-num {
font-size: 11px; font-weight: 800; letter-spacing: 1.5px;
text-transform: uppercase; color: var(--ink-light);
padding-top: 4px;
}
.service-left {}
.service-name {
font-size: 13px; font-weight: 900; text-transform: uppercase;
letter-spacing: 0.5px; margin-bottom: 8px;
}
.service-headline {
font-size: 22px; font-weight: 900; letter-spacing: -0.8px;
line-height: 1.15; color: var(--ink);
}
.service-headline span { color: var(--orange); }
.service-desc {
font-size: 14px; color: var(--ink-mid); line-height: 1.75;
}
.service-cta {
align-self: end;
display: inline-block; border: var(--border); padding: 12px 20px;
font-size: 11px; font-weight: 900; letter-spacing: 1px; text-transform: uppercase;
text-decoration: none; color: var(--ink); box-shadow: var(--shadow);
transition: transform 0.15s, box-shadow 0.15s, background 0.15s;
white-space: nowrap;
}
.service-cta:hover {
transform: translate(-2px, -2px); box-shadow: 6px 6px 0 #111; background: var(--yellow);
}
/* ── PROCESS STRIP ─────────────────────────── */
.process {
padding: 64px 48px; border-bottom: var(--border);
background: var(--ink); color: var(--cream);
}
.process .section-title { color: var(--cream); margin-bottom: 48px; }
.process-grid {
display: grid; grid-template-columns: repeat(4, 1fr);
border: 2px solid #2a2a2a;
}
.process-step {
padding: 36px 28px; border-right: 2px solid #2a2a2a;
transition: background 0.3s; position: relative;
}
.process-step:last-child { border-right: none; }
.process-step:hover { background: #1a1a1a; }
.process-step-num {
font-size: 11px; font-weight: 800; letter-spacing: 2px;
text-transform: uppercase; color: var(--orange); margin-bottom: 16px;
}
.process-step-name {
font-size: 20px; font-weight: 900; letter-spacing: -0.5px;
text-transform: uppercase; margin-bottom: 14px; color: var(--cream);
}
.process-step-desc {
font-size: 12px; color: #777; line-height: 1.8;
}
.process-arrow {
position: absolute; top: 36px; right: -2px;
width: 20px; height: 2px; background: var(--orange);
z-index: 1;
}
.process-arrow::after {
content: ''; position: absolute; right: -1px; top: -3px;
border: 4px solid transparent; border-left: 6px solid var(--orange);
}
.process-step:last-child .process-arrow { display: none; }
/* ── CTA BAND ──────────────────────────────── */
.cta-band {
padding: 72px 48px; border-bottom: var(--border);
background: var(--orange);
display: flex; justify-content: space-between; align-items: center; gap: 40px;
position: relative; overflow: hidden;
}
.cta-band::before {
content: 'GROW';
position: absolute; right: -40px; top: 50%; transform: translateY(-50%);
font-size: 180px; font-weight: 900; color: #fff; opacity: 0.07;
letter-spacing: -8px; pointer-events: none; user-select: none;
animation: ctaPulse 4s ease-in-out infinite;
}
@keyframes ctaPulse { 0%,100%{opacity:0.07;} 50%{opacity:0.12;} }
.cta-band h2 {
font-size: clamp(28px, 4vw, 48px); font-weight: 900;
text-transform: uppercase; letter-spacing: -2px; color: #fff;
max-width: 18ch; line-height: 1; position: relative;
}
.cta-right { position: relative; }
.cta-sub { color: #ffd6cc; font-size: 13px; margin-bottom: 20px; max-width: 40ch; line-height: 1.7; }
.btn-white {
background: #fff; color: var(--ink); font-weight: 900; font-size: 13px;
padding: 16px 28px; border: 2px solid #111; box-shadow: 4px 4px 0 #111;
text-decoration: none; letter-spacing: 0.5px; text-transform: uppercase;
display: inline-block; transition: transform 0.15s, box-shadow 0.15s;
}
.btn-white:hover { transform: translate(-2px,-2px); box-shadow: 6px 6px 0 #111; }
/* ── FOOTER ────────────────────────────────── */
footer { background: var(--ink); color: var(--cream); padding: 56px 48px 28px; }
.footer-top {
display: grid; grid-template-columns: 2fr 1fr 1fr 1fr; gap: 48px;
border-bottom: 1px solid #222; padding-bottom: 40px; margin-bottom: 28px;
}
.footer-brand { font-weight: 900; font-size: 22px; letter-spacing: -0.5px; margin-bottom: 12px; }
.footer-tagline { font-size: 12px; color: #666; line-height: 1.7; max-width: 30ch; margin-bottom: 20px; }
.footer-email-link {
display: inline-block; color: var(--orange); font-size: 12px;
font-weight: 700; text-decoration: none; border-bottom: 1px solid var(--orange);
padding-bottom: 1px; transition: letter-spacing 0.2s;
}
.footer-email-link:hover { letter-spacing: 0.5px; }
.footer-col h5 {
font-size: 9px; font-weight: 800; letter-spacing: 2.5px;
text-transform: uppercase; color: var(--orange); margin-bottom: 16px;
}
.footer-col ul { list-style: none; }
.footer-col li { margin-bottom: 10px; }
.footer-col a {
font-size: 12px; color: #666; text-decoration: none;
transition: color 0.2s, padding-left 0.2s;
}
.footer-col a:hover { color: var(--cream); padding-left: 4px; }
.footer-bottom {
display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 12px;
}
.footer-copy { font-size: 11px; color: #444; }
.footer-legal { display: flex; gap: 20px; }
.footer-legal a { font-size: 11px; color: #444; text-decoration: none; }
.footer-legal a:hover { color: #888; }
/* ── SHARED ─────────────────────────────────── */
.section-title { font-size: 32px; font-weight: 900; letter-spacing: -1.5px; text-transform: uppercase; }
.reveal {
opacity: 0; transform: translateY(30px);
transition: opacity 0.7s ease, transform 0.7s ease;
}
.reveal.visible { opacity: 1; transform: translateY(0); }
@keyframes fadeUp {
from { opacity: 0; transform: translateY(20px); }
to { opacity: 1; transform: translateY(0); }
}
/* === FROM work.html === */
*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
:root {
--cream: #F2EDE3;
--ink: #111111;
--orange: #FF4D00;
--yellow: #FFE600;
--ink-mid: #333;
--ink-light: #666;
--border: 2px solid #111;
--shadow: 4px 4px 0 #111;
--shadow-orange: 4px 4px 0 #FF4D00;
}
html { scroll-behavior: smooth; }
body { background: var(--cream); color: var(--ink); font-family: system-ui, -apple-system, 'Segoe UI', sans-serif; overflow-x: hidden; }
/* ── NAV ───────────────────────────────────── */
nav {
background: var(--cream); border-bottom: var(--border);
padding: 0 48px; display: flex; align-items: center;
justify-content: space-between; height: 62px;
position: sticky; top: 0; z-index: 200;
transition: box-shadow 0.2s;
}
nav.scrolled { box-shadow: 0 4px 0 #111; }
.nav-logo {
font-weight: 900; font-size: 20px; letter-spacing: -0.5px;
text-decoration: none; color: var(--ink); position: relative;
}
.nav-logo::after {
content: ''; position: absolute; bottom: -2px; left: 0;
width: 0; height: 2px; background: var(--orange); transition: width 0.3s ease;
}
nav:hover .nav-logo::after { width: 100%; }
.nav-links { display: flex; gap: 32px; list-style: none; }
.nav-links a {
font-weight: 600; font-size: 13px; text-decoration: none;
color: var(--ink); letter-spacing: 0.3px; position: relative; padding-bottom: 2px;
}
.nav-links a::after {
content: ''; position: absolute; bottom: 0; left: 0;
width: 0; height: 2px; background: var(--orange); transition: width 0.25s ease;
}
.nav-links a:hover::after { width: 100%; }
.nav-links a.active::after { width: 100%; }
.nav-cta {
background: var(--ink); color: var(--cream); font-size: 12px;
font-weight: 800; padding: 10px 18px; border: var(--border);
box-shadow: var(--shadow-orange); text-decoration: none;
letter-spacing: 0.5px; text-transform: uppercase;
transition: transform 0.15s, box-shadow 0.15s; display: inline-block;
}
.nav-cta:hover { transform: translate(-2px, -2px); box-shadow: 6px 6px 0 var(--orange); }
/* ── PAGE HERO ─────────────────────────────── */
.page-hero {
padding: 72px 48px 64px; border-bottom: var(--border);
display: grid; grid-template-columns: 1fr 1fr; gap: 80px; align-items: end;
position: relative; overflow: hidden;
}
.page-hero::before {
content: ''; position: absolute; inset: 0;
background-image: linear-gradient(var(--ink) 1px, transparent 1px),
linear-gradient(90deg, var(--ink) 1px, transparent 1px);
background-size: 60px 60px; opacity: 0.04;
animation: gridDrift 20s linear infinite;
}
@keyframes gridDrift { 0%{background-position:0 0;} 100%{background-position:60px 60px;} }
.page-eyebrow {
font-size: 11px; font-weight: 800; letter-spacing: 3px; text-transform: uppercase;
color: var(--orange); margin-bottom: 28px; display: flex; align-items: center; gap: 8px;
position: relative; opacity: 0; animation: fadeUp 0.6s 0.1s forwards;
}
.page-eyebrow::before { content: ''; display: inline-block; width: 20px; height: 2px; background: var(--orange); }
.page-hero h1 {
font-size: clamp(44px, 5.8vw, 80px); font-weight: 900; line-height: 0.95;
letter-spacing: -2.5px; text-transform: uppercase; position: relative;
opacity: 0; animation: fadeUp 0.7s 0.25s forwards;
}
.page-hero h1 em { font-style: normal; background: var(--yellow); padding: 0 8px; display: inline-block; }
.page-hero-right { position: relative; opacity: 0; animation: fadeUp 0.6s 0.4s forwards; }
.page-hero-right p { font-size: 16px; color: var(--ink-mid); line-height: 1.75; margin-bottom: 20px; }
.filter-strip { display: flex; gap: 10px; flex-wrap: wrap; margin-top: 4px; }
.filter-chip {
border: var(--border); padding: 8px 16px; font-size: 10px; font-weight: 800;
letter-spacing: 1.5px; text-transform: uppercase; text-decoration: none;
color: var(--ink); background: #fff; box-shadow: 2px 2px 0 #111;
cursor: pointer; transition: transform 0.15s, box-shadow 0.15s, background 0.15s;
}
.filter-chip:hover, .filter-chip.active {
transform: translate(-2px,-2px); box-shadow: 4px 4px 0 #111; background: var(--yellow);
}
/* ── FEATURED CASE STUDY ───────────────────── */
.featured-cs {
padding: 48px; border-bottom: var(--border);
}
.featured-label {
font-size: 10px; font-weight: 800; letter-spacing: 2.5px; text-transform: uppercase;
color: var(--ink-light); margin-bottom: 24px; display: flex; align-items: center; gap: 8px;
}
.featured-label::before { content: ''; display: inline-block; width: 20px; height: 2px; background: var(--ink-light); }
.cs-featured-card {
border: var(--border); background: var(--ink); color: var(--cream);
display: grid; grid-template-columns: 1fr 1fr; box-shadow: var(--shadow);
text-decoration: none; transition: transform 0.2s, box-shadow 0.2s;
}
.cs-featured-card:hover { transform: translate(-3px,-3px); box-shadow: 7px 7px 0 #111; }
.cs-card-visual {
padding: 56px; display: flex; flex-direction: column; justify-content: space-between;
min-height: 360px; border-right: var(--border); position: relative; overflow: hidden;
}
.cs-card-visual::before {
content: ''; position: absolute; inset: 0;
background-image: linear-gradient(#fff 1px, transparent 1px),
linear-gradient(90deg, #fff 1px, transparent 1px);
background-size: 40px 40px; opacity: 0.04;
}
.cs-result-badge {
display: inline-flex; align-items: center; gap: 10px;
background: var(--orange); color: #fff; border: 2px solid var(--orange);
padding: 10px 18px; position: relative;
}
.cs-result-badge-num { font-size: 28px; font-weight: 900; letter-spacing: -1px; line-height: 1; }
.cs-result-badge-text { font-size: 10px; font-weight: 800; letter-spacing: 1.5px; text-transform: uppercase; line-height: 1.4; }
.cs-card-client {
position: relative;
}
.cs-client-name { font-size: clamp(32px, 3.6vw, 52px); font-weight: 900; letter-spacing: -2px; text-transform: uppercase; color: var(--cream); line-height: 0.95; }
.cs-client-meta { font-size: 11px; font-weight: 700; letter-spacing: 2px; text-transform: uppercase; color: #666; margin-top: 10px; }
.cs-card-body { padding: 44px; display: flex; flex-direction: column; justify-content: space-between; }
.cs-tags { display: flex; flex-wrap: wrap; gap: 8px; margin-bottom: 24px; }
.cs-tag {
border: 1px solid #2a2a2a; padding: 5px 12px; font-size: 10px; font-weight: 700;
letter-spacing: 1.5px; text-transform: uppercase; color: #888;
}
.cs-card-body h2 { font-size: clamp(18px, 2vw, 26px); font-weight: 900; letter-spacing: -0.5px; line-height: 1.2; color: var(--cream); margin-bottom: 16px; }
.cs-card-body p { font-size: 13px; color: #888; line-height: 1.75; flex: 1; }
.cs-read-link {
display: inline-flex; align-items: center; gap: 8px; margin-top: 28px;
font-size: 11px; font-weight: 900; letter-spacing: 1.5px; text-transform: uppercase;
color: var(--orange); text-decoration: none; border-bottom: 2px solid var(--orange);
padding-bottom: 2px; width: fit-content; transition: letter-spacing 0.2s;
}
.cs-read-link:hover { letter-spacing: 2.5px; }
/* ── CASE STUDY GRID ───────────────────────── */
.cs-grid-section { padding: 48px; border-bottom: var(--border); }
.cs-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; }
.cs-card {
border: var(--border); background: #fff; box-shadow: var(--shadow);
text-decoration: none; color: var(--ink); display: block;
transition: transform 0.2s, box-shadow 0.2s;
}
.cs-card:hover { transform: translate(-3px,-3px); box-shadow: 7px 7px 0 #111; }
.cs-card-top {
background: var(--ink); padding: 32px; min-height: 160px;
display: flex; flex-direction: column; justify-content: space-between;
border-bottom: var(--border); position: relative; overflow: hidden;
}
.cs-card-top-img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; opacity: 0.18; }
.cs-card-top > * { position: relative; z-index: 1; }
.cs-card-visual-img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; opacity: 0.14; }
.cs-card-result {
display: inline-block; background: var(--yellow); color: var(--ink);
border: 2px solid var(--ink); padding: 6px 12px;
font-size: 11px; font-weight: 900; letter-spacing: 0.5px; text-transform: uppercase;
}
.cs-card-top-name {
font-size: 24px; font-weight: 900; letter-spacing: -1px; text-transform: uppercase;
color: var(--cream); line-height: 1;
}
.cs-card-bottom { padding: 24px; }
.cs-card-bottom h3 { font-size: 15px; font-weight: 800; letter-spacing: -0.3px; line-height: 1.3; margin-bottom: 10px; }
.cs-card-bottom p { font-size: 12px; color: var(--ink-light); line-height: 1.7; margin-bottom: 16px; }
.cs-card-tags { display: flex; flex-wrap: wrap; gap: 6px; }
.cs-card-tag {
border: var(--border); padding: 4px 10px; font-size: 9px; font-weight: 800;
letter-spacing: 1.5px; text-transform: uppercase; color: var(--ink-light);
}
/* ── CTA BAND ──────────────────────────────── */
.cta-band {
padding: 72px 48px; border-bottom: var(--border); background: var(--orange);
display: flex; justify-content: space-between; align-items: center; gap: 40px;
position: relative; overflow: hidden;
}
.cta-band::before {
content: 'GROW'; position: absolute; right: -40px; top: 50%; transform: translateY(-50%);
font-size: 180px; font-weight: 900; color: #fff; opacity: 0.07;
letter-spacing: -8px; pointer-events: none; user-select: none;
animation: ctaPulse 4s ease-in-out infinite;
}
@keyframes ctaPulse { 0%,100%{opacity:0.07;} 50%{opacity:0.12;} }
.cta-band h2 {
font-size: clamp(28px, 4vw, 48px); font-weight: 900; text-transform: uppercase;
letter-spacing: -2px; color: #fff; max-width: 18ch; line-height: 1; position: relative;
}
.cta-right { position: relative; }
.cta-sub { color: #ffd6cc; font-size: 13px; margin-bottom: 20px; max-width: 40ch; line-height: 1.7; }
.btn-white {
background: #fff; color: var(--ink); font-weight: 900; font-size: 13px;
padding: 16px 28px; border: 2px solid #111; box-shadow: 4px 4px 0 #111;
text-decoration: none; letter-spacing: 0.5px; text-transform: uppercase;
display: inline-block; transition: transform 0.15s, box-shadow 0.15s;
}
.btn-white:hover { transform: translate(-2px,-2px); box-shadow: 6px 6px 0 #111; }
/* ── FOOTER ────────────────────────────────── */
footer { background: var(--ink); color: var(--cream); padding: 56px 48px 28px; }
.footer-top { display: grid; grid-template-columns: 2fr 1fr 1fr 1fr; gap: 48px; border-bottom: 1px solid #222; padding-bottom: 40px; margin-bottom: 28px; }
.footer-brand { font-weight: 900; font-size: 22px; letter-spacing: -0.5px; margin-bottom: 12px; }
.footer-tagline { font-size: 12px; color: #666; line-height: 1.7; max-width: 30ch; margin-bottom: 20px; }
.footer-email-link { display: inline-block; color: var(--orange); font-size: 12px; font-weight: 700; text-decoration: none; border-bottom: 1px solid var(--orange); padding-bottom: 1px; transition: letter-spacing 0.2s; }
.footer-email-link:hover { letter-spacing: 0.5px; }
.footer-col h5 { font-size: 9px; font-weight: 800; letter-spacing: 2.5px; text-transform: uppercase; color: var(--orange); margin-bottom: 16px; }
.footer-col ul { list-style: none; }
.footer-col li { margin-bottom: 10px; }
.footer-col a { font-size: 12px; color: #666; text-decoration: none; transition: color 0.2s, padding-left 0.2s; }
.footer-col a:hover { color: var(--cream); padding-left: 4px; }
.footer-bottom { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 12px; }
.footer-copy { font-size: 11px; color: #444; }
.footer-legal { display: flex; gap: 20px; }
.footer-legal a { font-size: 11px; color: #444; text-decoration: none; }
.footer-legal a:hover { color: #888; }
.reveal { opacity: 0; transform: translateY(30px); transition: opacity 0.7s ease, transform 0.7s ease; }
.reveal.visible { opacity: 1; transform: translateY(0); }
@keyframes fadeUp { from{opacity:0;transform:translateY(20px);} to{opacity:1;transform:translateY(0);} }
/* === FROM service-performance-marketing.html === */
*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
:root {
--cream: #F2EDE3; --ink: #111111; --orange: #FF4D00;
--yellow: #FFE600; --ink-mid: #333; --ink-light: #666;
--border: 2px solid #111; --shadow: 4px 4px 0 #111;
--shadow-orange: 4px 4px 0 #FF4D00;
}
html { scroll-behavior: smooth; }
body { background: var(--cream); color: var(--ink); font-family: system-ui, -apple-system, 'Segoe UI', sans-serif; overflow-x: hidden; }
nav { background: var(--cream); border-bottom: var(--border); padding: 0 48px; display: flex; align-items: center; justify-content: space-between; height: 62px; position: sticky; top: 0; z-index: 200; transition: box-shadow 0.2s; }
nav.scrolled { box-shadow: 0 4px 0 #111; }
.nav-logo { font-weight: 900; font-size: 20px; letter-spacing: -0.5px; position: relative; cursor: default; text-decoration: none; color: var(--ink); }
.nav-logo::after { content: ''; position: absolute; bottom: -2px; left: 0; width: 0; height: 2px; background: var(--orange); transition: width 0.3s ease; }
nav:hover .nav-logo::after { width: 100%; }
.nav-links { display: flex; gap: 32px; list-style: none; }
.nav-links a { font-weight: 600; font-size: 13px; text-decoration: none; color: var(--ink); letter-spacing: 0.3px; position: relative; padding-bottom: 2px; }
.nav-links a::after { content: ''; position: absolute; bottom: 0; left: 0; width: 0; height: 2px; background: var(--orange); transition: width 0.25s ease; }
.nav-links a:hover::after, .nav-links a.active::after { width: 100%; }
.nav-cta { background: var(--ink); color: var(--cream); font-size: 12px; font-weight: 800; padding: 10px 18px; border: var(--border); box-shadow: var(--shadow-orange); text-decoration: none; letter-spacing: 0.5px; text-transform: uppercase; transition: transform 0.15s, box-shadow 0.15s; display: inline-block; }
.nav-cta:hover { transform: translate(-2px,-2px); box-shadow: 6px 6px 0 var(--orange); }
.svc-hero { background: var(--ink); color: var(--cream); padding: 80px 48px; border-bottom: var(--border); position: relative; overflow: hidden; display: grid; grid-template-columns: 1fr auto; gap: 60px; align-items: center; }
.svc-ghost { position: absolute; right: -20px; top: 50%; transform: translateY(-50%); font-size: 320px; font-weight: 900; color: #fff; opacity: 0.04; letter-spacing: -16px; pointer-events: none; user-select: none; line-height: 1; }
.svc-eyebrow { font-size: 11px; font-weight: 800; letter-spacing: 3px; text-transform: uppercase; color: var(--orange); margin-bottom: 28px; display: flex; align-items: center; gap: 8px; opacity: 0; animation: fadeUp 0.6s 0.1s forwards; }
.svc-eyebrow::before { content: ''; display: inline-block; width: 20px; height: 2px; background: var(--orange); }
.svc-hero h1 { font-size: clamp(36px, 5vw, 72px); font-weight: 900; line-height: 0.95; letter-spacing: -2.5px; text-transform: uppercase; color: var(--cream); max-width: 18ch; opacity: 0; animation: fadeUp 0.7s 0.25s forwards; }
.svc-hero h1 span { color: var(--orange); }
.svc-hero-sub { font-size: 16px; color: #888; line-height: 1.75; max-width: 52ch; margin-top: 24px; opacity: 0; animation: fadeUp 0.6s 0.45s forwards; }
.svc-hero-ctas { display: flex; gap: 16px; margin-top: 32px; flex-wrap: wrap; opacity: 0; animation: fadeUp 0.6s 0.6s forwards; }
.svc-hero-ctas .btn-primary { background: var(--orange); color: #fff; font-weight: 900; font-size: 13px; padding: 14px 24px; border: 2px solid var(--orange); box-shadow: 4px 4px 0 var(--yellow); text-decoration: none; letter-spacing: 0.5px; text-transform: uppercase; display: inline-block; transition: transform 0.15s, box-shadow 0.15s; }
.svc-hero-ctas .btn-primary:hover { transform: translate(-2px,-2px); box-shadow: 6px 6px 0 var(--yellow); }
.btn-ghost { background: transparent; color: var(--cream); font-weight: 900; font-size: 13px; padding: 14px 24px; border: 2px solid #333; box-shadow: 4px 4px 0 #333; text-decoration: none; letter-spacing: 0.5px; text-transform: uppercase; display: inline-block; transition: transform 0.15s, box-shadow 0.15s, border-color 0.15s; }
.btn-ghost:hover { transform: translate(-2px,-2px); box-shadow: 6px 6px 0 #555; border-color: #555; }
.svc-result-badge { background: var(--orange); border: var(--border); padding: 28px 32px; box-shadow: 4px 4px 0 var(--yellow); text-align: center; min-width: 170px; opacity: 0; animation: fadeUp 0.7s 0.35s forwards; flex-shrink: 0; }
.svc-result-num { font-size: 52px; font-weight: 900; letter-spacing: -3px; color: #fff; line-height: 1; display: block; }
.svc-result-label { font-size: 9px; font-weight: 800; letter-spacing: 2px; text-transform: uppercase; color: rgba(255,255,255,0.7); margin-top: 8px; display: block; }
.svc-overview { padding: 72px 48px; border-bottom: var(--border); display: grid; grid-template-columns: 1fr 1fr; gap: 80px; align-items: start; }
.svc-overview-label { font-size: 11px; font-weight: 800; letter-spacing: 2.5px; text-transform: uppercase; color: var(--orange); margin-bottom: 20px; }
.svc-overview h2 { font-size: clamp(28px, 3.5vw, 44px); font-weight: 900; letter-spacing: -1.5px; text-transform: uppercase; line-height: 1; }
.svc-overview h2 span { color: var(--orange); }
.svc-overview-body p { font-size: 16px; color: var(--ink-mid); line-height: 1.85; margin-bottom: 20px; }
.svc-overview-body p:last-child { margin-bottom: 0; }
.deliverables { padding: 72px 48px; border-bottom: var(--border); }
.deliverables-header { display: flex; justify-content: space-between; align-items: baseline; margin-bottom: 48px; }
.section-title { font-size: 32px; font-weight: 900; letter-spacing: -1.5px; text-transform: uppercase; }
.section-count { font-size: 11px; font-weight: 800; letter-spacing: 2px; text-transform: uppercase; color: var(--ink-light); }
.deliverables-grid { display: grid; grid-template-columns: repeat(3, 1fr); border: var(--border); }
.d-card { padding: 32px 28px; border-right: var(--border); border-bottom: var(--border); transition: background 0.2s; }
.d-card:nth-child(3n) { border-right: none; }
.d-card:nth-last-child(-n+3) { border-bottom: none; }
.d-card:hover { background: #fff; }
.d-num { font-size: 10px; font-weight: 800; letter-spacing: 2px; text-transform: uppercase; color: var(--orange); margin-bottom: 14px; }
.d-name { font-size: 16px; font-weight: 900; letter-spacing: -0.3px; margin-bottom: 10px; line-height: 1.2; }
.d-desc { font-size: 13px; color: var(--ink-light); line-height: 1.75; }
.approach { padding: 72px 48px; border-bottom: var(--border); background: var(--ink); color: var(--cream); }
.approach .section-title { color: var(--cream); margin-bottom: 48px; }
.approach-steps { display: grid; grid-template-columns: repeat(5, 1fr); border: 2px solid #222; }
.approach-step { padding: 32px 24px; border-right: 2px solid #222; position: relative; transition: background 0.2s; }
.approach-step:last-child { border-right: none; }
.approach-step:hover { background: #1a1a1a; }
.approach-num { font-size: 10px; font-weight: 800; letter-spacing: 2px; text-transform: uppercase; color: var(--orange); margin-bottom: 14px; }
.approach-name { font-size: 16px; font-weight: 900; text-transform: uppercase; letter-spacing: -0.3px; margin-bottom: 12px; color: var(--cream); line-height: 1.2; }
.approach-desc { font-size: 12px; color: #666; line-height: 1.8; }
.approach-arrow { position: absolute; top: 32px; right: -2px; width: 20px; height: 2px; background: var(--orange); }
.approach-arrow::after { content: ''; position: absolute; right: -1px; top: -3px; border: 4px solid transparent; border-left: 6px solid var(--orange); }
.approach-step:last-child .approach-arrow { display: none; }
.results-strip { display: grid; grid-template-columns: repeat(4, 1fr); border-bottom: var(--border); }
.result-cell { padding: 48px 36px; border-right: var(--border); text-align: center; }
.result-cell:last-child { border-right: none; }
.result-cell.highlight { background: var(--orange); }
.result-num { font-size: clamp(36px, 4.5vw, 56px); font-weight: 900; letter-spacing: -3px; line-height: 1; display: block; }
.result-cell.highlight .result-num { color: #fff; }
.result-label { font-size: 10px; font-weight: 800; letter-spacing: 2px; text-transform: uppercase; color: var(--ink-light); margin-top: 10px; display: block; }
.result-cell.highlight .result-label { color: rgba(255,255,255,0.75); }
.related { padding: 72px 48px; border-bottom: var(--border); }
.related .section-title { margin-bottom: 40px; }
.related-grid { display: grid; grid-template-columns: repeat(3, 1fr); border: var(--border); }
.related-card { padding: 36px 32px; border-right: var(--border); transition: background 0.2s; text-decoration: none; color: var(--ink); display: block; }
.related-card:last-child { border-right: none; }
.related-card:hover { background: #fff; }
.related-num { font-size: 10px; font-weight: 800; letter-spacing: 2px; text-transform: uppercase; color: var(--orange); margin-bottom: 16px; }
.related-name { font-size: 11px; font-weight: 800; letter-spacing: 0.5px; text-transform: uppercase; color: var(--ink-light); margin-bottom: 10px; }
.related-headline { font-size: 20px; font-weight: 900; letter-spacing: -0.5px; line-height: 1.2; margin-bottom: 12px; }
.related-headline span { color: var(--orange); }
.related-desc { font-size: 13px; color: var(--ink-light); line-height: 1.7; }
.related-link { font-size: 11px; font-weight: 800; letter-spacing: 1px; text-transform: uppercase; color: var(--orange); display: flex; align-items: center; gap: 6px; margin-top: 16px; transition: gap 0.2s; }
.related-card:hover .related-link { gap: 10px; }
.cta-band { padding: 72px 48px; border-bottom: var(--border); background: var(--orange); display: flex; justify-content: space-between; align-items: center; gap: 40px; position: relative; overflow: hidden; }
.cta-band::before { content: 'GROW'; position: absolute; right: -40px; top: 50%; transform: translateY(-50%); font-size: 180px; font-weight: 900; color: #fff; opacity: 0.07; letter-spacing: -8px; pointer-events: none; user-select: none; animation: ctaPulse 4s ease-in-out infinite; }
@keyframes ctaPulse { 0%,100%{opacity:0.07;} 50%{opacity:0.12;} }
.cta-band h2 { font-size: clamp(28px, 4vw, 48px); font-weight: 900; text-transform: uppercase; letter-spacing: -2px; color: #fff; max-width: 18ch; line-height: 1; position: relative; }
.cta-right { position: relative; }
.cta-sub { color: #ffd6cc; font-size: 13px; margin-bottom: 20px; max-width: 40ch; line-height: 1.7; }
.btn-white { background: #fff; color: var(--ink); font-weight: 900; font-size: 13px; padding: 16px 28px; border: 2px solid #111; box-shadow: 4px 4px 0 #111; text-decoration: none; letter-spacing: 0.5px; text-transform: uppercase; display: inline-block; transition: transform 0.15s, box-shadow 0.15s; }
.btn-white:hover { transform: translate(-2px,-2px); box-shadow: 6px 6px 0 #111; }
footer { background: var(--ink); color: var(--cream); padding: 56px 48px 28px; }
.footer-top { display: grid; grid-template-columns: 2fr 1fr 1fr 1fr; gap: 48px; border-bottom: 1px solid #222; padding-bottom: 40px; margin-bottom: 28px; }
.footer-brand { font-weight: 900; font-size: 22px; letter-spacing: -0.5px; margin-bottom: 12px; }
.footer-tagline { font-size: 12px; color: #666; line-height: 1.7; max-width: 30ch; margin-bottom: 20px; }
.footer-email-link { display: inline-block; color: var(--orange); font-size: 12px; font-weight: 700; text-decoration: none; border-bottom: 1px solid var(--orange); padding-bottom: 1px; transition: letter-spacing 0.2s; }
.footer-email-link:hover { letter-spacing: 0.5px; }
.footer-col h5 { font-size: 9px; font-weight: 800; letter-spacing: 2.5px; text-transform: uppercase; color: var(--orange); margin-bottom: 16px; }
.footer-col ul { list-style: none; }
.footer-col li { margin-bottom: 10px; }
.footer-col a { font-size: 12px; color: #666; text-decoration: none; transition: color 0.2s, padding-left 0.2s; }
.footer-col a:hover { color: var(--cream); padding-left: 4px; }
.footer-bottom { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 12px; }
.footer-copy { font-size: 11px; color: #444; }
.footer-legal { display: flex; gap: 20px; }
.footer-legal a { font-size: 11px; color: #444; text-decoration: none; }
.footer-legal a:hover { color: #888; }
.reveal { opacity: 0; transform: translateY(30px); transition: opacity 0.7s ease, transform 0.7s ease; }
.reveal.visible { opacity: 1; transform: translateY(0); }
@keyframes fadeUp { from { opacity: 0; transform: translateY(20px); } to { opacity: 1; transform: translateY(0); } }
/* === FROM case-study.html === */
*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
:root {
--cream: #F2EDE3;
--ink: #111111;
--orange: #FF4D00;
--yellow: #FFE600;
--ink-mid: #333;
--ink-light: #666;
--border: 2px solid #111;
--shadow: 4px 4px 0 #111;
--shadow-orange: 4px 4px 0 #FF4D00;
}
html { scroll-behavior: smooth; }
body { background: var(--cream); color: var(--ink); font-family: system-ui, -apple-system, 'Segoe UI', sans-serif; overflow-x: hidden; }
/* ── NAV ───────────────────────────────────── */
nav {
background: var(--cream); border-bottom: var(--border);
padding: 0 48px; display: flex; align-items: center;
justify-content: space-between; height: 62px;
position: sticky; top: 0; z-index: 200; transition: box-shadow 0.2s;
}
nav.scrolled { box-shadow: 0 4px 0 #111; }
.nav-logo { font-weight: 900; font-size: 20px; letter-spacing: -0.5px; text-decoration: none; color: var(--ink); position: relative; }
.nav-logo::after { content: ''; position: absolute; bottom: -2px; left: 0; width: 0; height: 2px; background: var(--orange); transition: width 0.3s ease; }
nav:hover .nav-logo::after { width: 100%; }
.nav-links { display: flex; gap: 32px; list-style: none; }
.nav-links a { font-weight: 600; font-size: 13px; text-decoration: none; color: var(--ink); letter-spacing: 0.3px; position: relative; padding-bottom: 2px; }
.nav-links a::after { content: ''; position: absolute; bottom: 0; left: 0; width: 0; height: 2px; background: var(--orange); transition: width 0.25s ease; }
.nav-links a:hover::after { width: 100%; }
.nav-links a.active::after { width: 100%; }
.nav-cta { background: var(--ink); color: var(--cream); font-size: 12px; font-weight: 800; padding: 10px 18px; border: var(--border); box-shadow: var(--shadow-orange); text-decoration: none; letter-spacing: 0.5px; text-transform: uppercase; transition: transform 0.15s, box-shadow 0.15s; display: inline-block; }
.nav-cta:hover { transform: translate(-2px, -2px); box-shadow: 6px 6px 0 var(--orange); }
/* ── BREADCRUMB ─────────────────────────────── */
.breadcrumb {
padding: 16px 48px; border-bottom: var(--border);
font-size: 11px; font-weight: 700; letter-spacing: 1px; text-transform: uppercase;
color: var(--ink-light); display: flex; align-items: center; gap: 8px;
}
.breadcrumb a { color: var(--ink-light); text-decoration: none; transition: color 0.2s; }
.breadcrumb a:hover { color: var(--orange); }
.breadcrumb-sep { color: var(--orange); }
/* ── CASE STUDY HERO ───────────────────────── */
.cs-hero {
padding: 64px 48px; border-bottom: var(--border);
background: var(--ink); color: var(--cream);
position: relative; overflow: hidden;
}
.cs-hero::before {
content: ''; position: absolute; inset: 0;
background-image: linear-gradient(#fff 1px, transparent 1px),
linear-gradient(90deg, #fff 1px, transparent 1px);
background-size: 60px 60px; opacity: 0.04;
animation: gridDrift 20s linear infinite;
}
@keyframes gridDrift { 0%{background-position:0 0;} 100%{background-position:60px 60px;} }
.cs-hero-inner { display: grid; grid-template-columns: 1fr auto; gap: 80px; align-items: start; position: relative; }
.cs-hero-tags { display: flex; flex-wrap: wrap; gap: 8px; margin-bottom: 24px; opacity: 0; animation: fadeUp 0.5s 0.1s forwards; }
.cs-hero-tag { border: 1px solid #2a2a2a; padding: 5px 12px; font-size: 10px; font-weight: 700; letter-spacing: 1.5px; text-transform: uppercase; color: #888; }
.cs-hero h1 {
font-size: clamp(36px, 4.8vw, 68px); font-weight: 900; letter-spacing: -2.5px;
text-transform: uppercase; line-height: 0.95; color: var(--cream);
margin-bottom: 28px; opacity: 0; animation: fadeUp 0.7s 0.2s forwards;
}
.cs-hero h1 span { color: var(--orange); }
.cs-hero-meta { display: flex; gap: 32px; flex-wrap: wrap; opacity: 0; animation: fadeUp 0.6s 0.35s forwards; }
.cs-hero-meta-item { }
.cs-hero-meta-label { font-size: 9px; font-weight: 800; letter-spacing: 2.5px; text-transform: uppercase; color: #666; margin-bottom: 4px; }
.cs-hero-meta-value { font-size: 14px; font-weight: 700; color: var(--cream); }
.cs-result-panel {
background: var(--orange); border: 2px solid var(--orange); padding: 36px 32px;
text-align: center; min-width: 200px;
opacity: 0; animation: fadeUp 0.6s 0.45s forwards;
}
.cs-result-num { font-size: 64px; font-weight: 900; letter-spacing: -3px; line-height: 1; color: #fff; }
.cs-result-label { font-size: 11px; font-weight: 800; letter-spacing: 1.5px; text-transform: uppercase; color: #ffd6cc; margin-top: 8px; line-height: 1.4; }
.cs-result-timeframe { font-size: 11px; color: #ffd6cc; margin-top: 4px; }
/* ── STATS ROW ─────────────────────────────── */
.cs-stats {
display: grid; grid-template-columns: repeat(4, 1fr);
border-bottom: var(--border);
}
.cs-stat {
padding: 28px 32px; border-right: var(--border);
transition: background 0.2s;
}
.cs-stat:last-child { border-right: none; background: var(--orange); }
.cs-stat:hover { background: var(--yellow); }
.cs-stat:last-child:hover { background: #e84400; }
.cs-stat-num { font-size: 40px; font-weight: 900; letter-spacing: -2px; line-height: 1; }
.cs-stat:last-child .cs-stat-num { color: #fff; }
.cs-stat-suffix { color: var(--orange); }
.cs-stat:last-child .cs-stat-suffix { color: #ffd6cc; }
.cs-stat-label { font-size: 10px; font-weight: 700; letter-spacing: 1.5px; text-transform: uppercase; color: var(--ink-light); margin-top: 8px; }
.cs-stat:last-child .cs-stat-label { color: #ffd6cc; }
/* ── CONTENT SECTIONS ──────────────────────── */
.cs-section {
padding: 64px 48px; border-bottom: var(--border);
display: grid; grid-template-columns: 240px 1fr; gap: 64px;
}
.cs-section-label {
font-size: 11px; font-weight: 800; letter-spacing: 2.5px;
text-transform: uppercase; color: var(--ink-light);
position: sticky; top: 80px; padding-top: 4px;
}
.cs-section-label span { display: block; font-size: 40px; font-weight: 900; color: var(--orange); letter-spacing: -3px; line-height: 1; margin-bottom: 8px; }
.cs-content h2 {
font-size: clamp(22px, 2.4vw, 32px); font-weight: 900; letter-spacing: -1px;
text-transform: uppercase; margin-bottom: 20px; line-height: 1.1;
}
.cs-content p { font-size: 16px; color: var(--ink-mid); line-height: 1.8; margin-bottom: 20px; }
.cs-content p:last-child { margin-bottom: 0; }
.cs-content strong { color: var(--ink); font-weight: 700; }
.cs-list { list-style: none; margin-top: 8px; }
.cs-list li {
font-size: 15px; color: var(--ink-mid); line-height: 1.7; margin-bottom: 12px;
padding-left: 20px; position: relative;
}
.cs-list li::before { content: '✦'; position: absolute; left: 0; color: var(--orange); font-size: 10px; top: 5px; }
/* ── WHAT WE DID ───────────────────────────── */
.what-we-did {
padding: 64px 48px; border-bottom: var(--border);
background: var(--ink); color: var(--cream);
}
.what-we-did h2 { color: var(--cream); font-size: 28px; font-weight: 900; text-transform: uppercase; letter-spacing: -1.5px; margin-bottom: 40px; }
.deliverables-grid { display: grid; grid-template-columns: repeat(3, 1fr); border: 2px solid #2a2a2a; }
.deliverable {
padding: 32px 28px; border-right: 2px solid #2a2a2a; transition: background 0.3s;
}
.deliverable:last-child { border-right: none; }
.deliverable:hover { background: #1a1a1a; }
.deliverable-icon { font-size: 28px; margin-bottom: 14px; }
.deliverable-name { font-size: 13px; font-weight: 900; text-transform: uppercase; letter-spacing: 0.5px; margin-bottom: 10px; color: var(--cream); }
.deliverable-desc { font-size: 12px; color: #777; line-height: 1.8; }
/* ── PULL QUOTE ─────────────────────────────── */
.pull-quote {
padding: 80px 48px; border-bottom: var(--border);
background: var(--yellow);
}
.pull-quote blockquote {
font-size: clamp(20px, 2.4vw, 32px); font-weight: 900; letter-spacing: -0.5px;
line-height: 1.35; color: var(--ink); max-width: 40ch; margin-bottom: 32px;
}
.pull-quote blockquote::before {
content: '"'; font-size: 80px; font-weight: 900; color: var(--orange);
line-height: 0.7; display: block; margin-bottom: 16px;
}
.quote-author { font-size: 14px; font-weight: 800; color: var(--ink); }
.quote-company { font-size: 12px; color: var(--ink-light); margin-top: 4px; }
.quote-result {
display: inline-block; background: var(--ink); color: var(--cream);
border: var(--border); padding: 8px 16px; font-size: 10px; font-weight: 900;
letter-spacing: 1.5px; text-transform: uppercase; margin-top: 16px;
box-shadow: var(--shadow);
}
/* ── RELATED CASE STUDIES ──────────────────── */
.related { padding: 64px 48px; border-bottom: var(--border); }
.section-title { font-size: 32px; font-weight: 900; letter-spacing: -1.5px; text-transform: uppercase; margin-bottom: 32px; }
.related-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 20px; }
.related-card {
border: var(--border); background: #fff; box-shadow: var(--shadow);
text-decoration: none; color: var(--ink); display: grid;
grid-template-columns: 140px 1fr; overflow: hidden;
transition: transform 0.2s, box-shadow 0.2s;
}
.related-card:hover { transform: translate(-3px,-3px); box-shadow: 7px 7px 0 #111; }
.related-card-left {
background: var(--ink); padding: 24px; display: flex;
flex-direction: column; justify-content: space-between; border-right: var(--border);
}
.related-card-result { font-size: 18px; font-weight: 900; letter-spacing: -1px; color: var(--orange); line-height: 1.1; }
.related-card-client { font-size: 11px; font-weight: 800; text-transform: uppercase; letter-spacing: 1px; color: #888; margin-top: 8px; }
.related-card-right { padding: 24px; }
.related-card-right h3 { font-size: 14px; font-weight: 800; letter-spacing: -0.3px; line-height: 1.3; margin-bottom: 8px; }
.related-card-right p { font-size: 12px; color: var(--ink-light); line-height: 1.65; }
.related-link { display: inline-block; margin-top: 12px; font-size: 10px; font-weight: 900; letter-spacing: 1.5px; text-transform: uppercase; color: var(--orange); border-bottom: 2px solid var(--orange); padding-bottom: 1px; }
/* ── CTA BAND ──────────────────────────────── */
.cta-band {
padding: 72px 48px; border-bottom: var(--border); background: var(--orange);
display: flex; justify-content: space-between; align-items: center; gap: 40px;
position: relative; overflow: hidden;
}
.cta-band::before { content: 'GROW'; position: absolute; right: -40px; top: 50%; transform: translateY(-50%); font-size: 180px; font-weight: 900; color: #fff; opacity: 0.07; letter-spacing: -8px; pointer-events: none; user-select: none; animation: ctaPulse 4s ease-in-out infinite; }
@keyframes ctaPulse { 0%,100%{opacity:0.07;} 50%{opacity:0.12;} }
.cta-band h2 { font-size: clamp(28px, 4vw, 48px); font-weight: 900; text-transform: uppercase; letter-spacing: -2px; color: #fff; max-width: 18ch; line-height: 1; }
.cta-right { position: relative; }
.cta-sub { color: #ffd6cc; font-size: 13px; margin-bottom: 20px; max-width: 40ch; line-height: 1.7; }
.btn-white { background: #fff; color: var(--ink); font-weight: 900; font-size: 13px; padding: 16px 28px; border: 2px solid #111; box-shadow: 4px 4px 0 #111; text-decoration: none; letter-spacing: 0.5px; text-transform: uppercase; display: inline-block; transition: transform 0.15s, box-shadow 0.15s; }
.btn-white:hover { transform: translate(-2px,-2px); box-shadow: 6px 6px 0 #111; }
/* ── FOOTER ────────────────────────────────── */
footer { background: var(--ink); color: var(--cream); padding: 56px 48px 28px; }
.footer-top { display: grid; grid-template-columns: 2fr 1fr 1fr 1fr; gap: 48px; border-bottom: 1px solid #222; padding-bottom: 40px; margin-bottom: 28px; }
.footer-brand { font-weight: 900; font-size: 22px; letter-spacing: -0.5px; margin-bottom: 12px; }
.footer-tagline { font-size: 12px; color: #666; line-height: 1.7; max-width: 30ch; margin-bottom: 20px; }
.footer-email-link { display: inline-block; color: var(--orange); font-size: 12px; font-weight: 700; text-decoration: none; border-bottom: 1px solid var(--orange); padding-bottom: 1px; transition: letter-spacing 0.2s; }
.footer-email-link:hover { letter-spacing: 0.5px; }
.footer-col h5 { font-size: 9px; font-weight: 800; letter-spacing: 2.5px; text-transform: uppercase; color: var(--orange); margin-bottom: 16px; }
.footer-col ul { list-style: none; }
.footer-col li { margin-bottom: 10px; }
.footer-col a { font-size: 12px; color: #666; text-decoration: none; transition: color 0.2s, padding-left 0.2s; }
.footer-col a:hover { color: var(--cream); padding-left: 4px; }
.footer-bottom { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 12px; }
.footer-copy { font-size: 11px; color: #444; }
.footer-legal { display: flex; gap: 20px; }
.footer-legal a { font-size: 11px; color: #444; text-decoration: none; }
.footer-legal a:hover { color: #888; }
.reveal { opacity: 0; transform: translateY(30px); transition: opacity 0.7s ease, transform 0.7s ease; }
.reveal.visible { opacity: 1; transform: translateY(0); }
@keyframes fadeUp { from{opacity:0;transform:translateY(20px);} to{opacity:1;transform:translateY(0);} }
/* === FROM blog.html === */
*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
:root {
--cream: #F2EDE3;
--ink: #111111;
--orange: #FF4D00;
--yellow: #FFE600;
--ink-mid: #333;
--ink-light: #666;
--border: 2px solid #111;
--shadow: 4px 4px 0 #111;
--shadow-orange: 4px 4px 0 #FF4D00;
}
html { scroll-behavior: smooth; }
body { background: var(--cream); color: var(--ink); font-family: system-ui, -apple-system, 'Segoe UI', sans-serif; overflow-x: hidden; }
/* ── NAV ───────────────────────────────────── */
nav {
background: var(--cream); border-bottom: var(--border);
padding: 0 48px; display: flex; align-items: center;
justify-content: space-between; height: 62px;
position: sticky; top: 0; z-index: 200;
transition: box-shadow 0.2s;
}
nav.scrolled { box-shadow: 0 4px 0 #111; }
.nav-logo {
font-weight: 900; font-size: 20px; letter-spacing: -0.5px;
position: relative; cursor: default; text-decoration: none; color: var(--ink);
}
.nav-logo::after {
content: ''; position: absolute; bottom: -2px; left: 0;
width: 0; height: 2px; background: var(--orange);
transition: width 0.3s ease;
}
nav:hover .nav-logo::after { width: 100%; }
.nav-links { display: flex; gap: 32px; list-style: none; }
.nav-links a {
font-weight: 600; font-size: 13px; text-decoration: none;
color: var(--ink); letter-spacing: 0.3px; position: relative; padding-bottom: 2px;
}
.nav-links a::after {
content: ''; position: absolute; bottom: 0; left: 0;
width: 0; height: 2px; background: var(--orange);
transition: width 0.25s ease;
}
.nav-links a:hover::after { width: 100%; }
.nav-links a.active::after { width: 100%; }
.nav-cta {
background: var(--ink); color: var(--cream); font-size: 12px;
font-weight: 800; padding: 10px 18px; border: var(--border);
box-shadow: var(--shadow-orange); text-decoration: none;
letter-spacing: 0.5px; text-transform: uppercase;
transition: transform 0.15s, box-shadow 0.15s;
display: inline-block;
}
.nav-cta:hover { transform: translate(-2px, -2px); box-shadow: 6px 6px 0 var(--orange); }
.nav-cta:active { transform: translate(2px, 2px); box-shadow: 2px 2px 0 var(--orange); }
/* ── PAGE HERO ─────────────────────────────── */
.page-hero {
padding: 72px 48px 56px;
border-bottom: var(--border);
display: grid; grid-template-columns: 1fr 1fr;
gap: 80px; align-items: end;
position: relative; overflow: hidden;
}
.page-hero::before {
content: '';
position: absolute; inset: 0;
background-image: linear-gradient(var(--ink) 1px, transparent 1px),
linear-gradient(90deg, var(--ink) 1px, transparent 1px);
background-size: 60px 60px;
opacity: 0.04;
animation: gridDrift 20s linear infinite;
}
@keyframes gridDrift { 0%{background-position:0 0;} 100%{background-position:60px 60px;} }
.page-hero-left { position: relative; }
.page-eyebrow {
font-size: 11px; font-weight: 800; letter-spacing: 3px;
text-transform: uppercase; color: var(--orange); margin-bottom: 28px;
display: flex; align-items: center; gap: 8px;
opacity: 0; animation: fadeUp 0.6s 0.1s forwards;
}
.page-eyebrow::before {
content: ''; display: inline-block; width: 20px; height: 2px; background: var(--orange);
}
.page-hero h1 {
font-size: clamp(44px, 5.8vw, 80px); font-weight: 900; line-height: 0.95;
letter-spacing: -2.5px; text-transform: uppercase;
opacity: 0; animation: fadeUp 0.7s 0.25s forwards;
}
.page-hero h1 em {
font-style: normal; background: var(--yellow); padding: 0 8px;
display: inline-block;
}
.page-hero-right {
position: relative;
opacity: 0; animation: fadeUp 0.6s 0.4s forwards;
}
.page-hero-right p {
font-size: 16px; color: var(--ink-mid); line-height: 1.75;
}
.post-count {
display: inline-block; margin-top: 20px;
font-size: 11px; font-weight: 800; letter-spacing: 2px;
text-transform: uppercase; color: var(--ink-light);
border-left: 3px solid var(--orange); padding-left: 12px;
}
/* ── CATEGORY FILTER ───────────────────────── */
.category-filter {
padding: 0 48px; border-bottom: var(--border);
display: flex; align-items: stretch; overflow-x: auto;
}
.cat-link {
display: flex; align-items: center;
font-size: 11px; font-weight: 800; letter-spacing: 2px; text-transform: uppercase;
color: var(--ink-light); text-decoration: none;
padding: 18px 24px; border-right: var(--border);
white-space: nowrap; transition: color 0.2s, background 0.2s;
flex-shrink: 0;
}
.cat-link:first-child { padding-left: 0; border-left: none; }
.cat-link:hover { color: var(--ink); background: #fff; }
.cat-link.active {
color: var(--orange); border-bottom: 3px solid var(--orange);
margin-bottom: -2px;
}
/* ── FEATURED POST ─────────────────────────── */
.featured-post {
padding: 48px; border-bottom: var(--border);
}
.featured-label {
font-size: 10px; font-weight: 800; letter-spacing: 2.5px;
text-transform: uppercase; color: var(--ink-light); margin-bottom: 24px;
display: flex; align-items: center; gap: 8px;
}
.featured-label::before {
content: ''; display: inline-block; width: 20px; height: 2px; background: var(--ink-light);
}
.featured-card {
border: var(--border); background: #fff; box-shadow: var(--shadow);
display: grid; grid-template-columns: 1fr 1fr; overflow: hidden;
transition: transform 0.2s, box-shadow 0.2s;
text-decoration: none; color: var(--ink);
}
.featured-card:hover { transform: translate(-3px, -3px); box-shadow: 7px 7px 0 #111; }
.featured-card-image {
background: var(--ink); padding: 48px;
display: flex; align-items: center; justify-content: center;
position: relative; overflow: hidden; min-height: 320px;
}
.featured-card-image::before {
content: '';
position: absolute; inset: 0;
background-image: linear-gradient(#fff 1px, transparent 1px),
linear-gradient(90deg, #fff 1px, transparent 1px);
background-size: 40px 40px; opacity: 0.05;
}
.featured-card-image-text {
font-size: clamp(36px, 4vw, 52px); font-weight: 900;
color: var(--orange); letter-spacing: -2px; text-transform: uppercase;
line-height: 0.95; text-align: center; position: relative;
}
.featured-card-body { padding: 40px; display: flex; flex-direction: column; justify-content: space-between; }
.post-cat-chip {
display: inline-block; background: var(--orange); color: #fff;
font-size: 9px; font-weight: 900; letter-spacing: 2px; text-transform: uppercase;
padding: 5px 10px; margin-bottom: 20px;
}
.post-cat-chip.performance { background: var(--orange); }
.post-cat-chip.ai { background: var(--ink); }
.post-cat-chip.seo { background: #1d7d2e; }
.post-cat-chip.brand { background: #6b21a8; }
.post-cat-chip.social { background: #0369a1; }
.featured-card-body h2 {
font-size: clamp(22px, 2.4vw, 32px); font-weight: 900;
letter-spacing: -1px; line-height: 1.15; margin-bottom: 16px;
}
.featured-card-body p {
font-size: 14px; color: var(--ink-mid); line-height: 1.7; margin-bottom: 28px; flex: 1;
}
.post-meta {
display: flex; align-items: center; justify-content: space-between;
border-top: var(--border); padding-top: 16px;
}
.post-read-time {
font-size: 10px; font-weight: 700; letter-spacing: 1.5px;
text-transform: uppercase; color: var(--ink-light);
}
.post-read-link {
font-size: 11px; font-weight: 900; letter-spacing: 1px;
text-transform: uppercase; color: var(--orange); text-decoration: none;
border-bottom: 2px solid var(--orange); padding-bottom: 1px;
transition: letter-spacing 0.2s;
}
.post-read-link:hover { letter-spacing: 2px; }
/* ── POST GRID ─────────────────────────────── */
.post-grid-section { padding: 48px; border-bottom: var(--border); }
.post-grid-header {
display: flex; justify-content: space-between; align-items: center; margin-bottom: 32px;
}
.section-title { font-size: 32px; font-weight: 900; letter-spacing: -1.5px; text-transform: uppercase; }
.post-grid {
display: grid; grid-template-columns: repeat(2, 1fr); gap: 20px;
}
.post-card {
border: var(--border); background: #fff; padding: 28px;
box-shadow: var(--shadow); transition: transform 0.2s, box-shadow 0.2s;
text-decoration: none; color: var(--ink); display: block;
}
.post-card:hover { transform: translate(-3px, -3px); box-shadow: 7px 7px 0 #111; }
.post-card-cat { margin-bottom: 16px; }
.post-card h3 {
font-size: 19px; font-weight: 900; letter-spacing: -0.5px;
line-height: 1.2; margin-bottom: 12px;
}
.post-card p {
font-size: 13px; color: var(--ink-mid); line-height: 1.7; margin-bottom: 22px;
}
.post-card-meta {
display: flex; align-items: center; justify-content: space-between;
border-top: var(--border); padding-top: 14px;
}
.post-card-time {
font-size: 10px; font-weight: 700; letter-spacing: 1.5px;
text-transform: uppercase; color: var(--ink-light);
}
.post-card-link {
font-size: 11px; font-weight: 900; letter-spacing: 1px;
text-transform: uppercase; color: var(--orange); text-decoration: none;
}
.post-card-link:hover { letter-spacing: 2px; }
/* ── CTA BAND ──────────────────────────────── */
.cta-band {
padding: 72px 48px; border-bottom: var(--border);
background: var(--orange);
display: flex; justify-content: space-between; align-items: center; gap: 40px;
position: relative; overflow: hidden;
}
.cta-band::before {
content: 'GROW';
position: absolute; right: -40px; top: 50%; transform: translateY(-50%);
font-size: 180px; font-weight: 900; color: #fff; opacity: 0.07;
letter-spacing: -8px; pointer-events: none; user-select: none;
animation: ctaPulse 4s ease-in-out infinite;
}
@keyframes ctaPulse { 0%,100%{opacity:0.07;} 50%{opacity:0.12;} }
.cta-band h2 {
font-size: clamp(28px, 4vw, 48px); font-weight: 900;
text-transform: uppercase; letter-spacing: -2px; color: #fff;
max-width: 18ch; line-height: 1; position: relative;
}
.cta-right { position: relative; }
.cta-sub { color: #ffd6cc; font-size: 13px; margin-bottom: 20px; max-width: 40ch; line-height: 1.7; }
.btn-white {
background: #fff; color: var(--ink); font-weight: 900; font-size: 13px;
padding: 16px 28px; border: 2px solid #111; box-shadow: 4px 4px 0 #111;
text-decoration: none; letter-spacing: 0.5px; text-transform: uppercase;
display: inline-block; transition: transform 0.15s, box-shadow 0.15s;
}
.btn-white:hover { transform: translate(-2px,-2px); box-shadow: 6px 6px 0 #111; }
/* ── FOOTER ────────────────────────────────── */
footer { background: var(--ink); color: var(--cream); padding: 56px 48px 28px; }
.footer-top {
display: grid; grid-template-columns: 2fr 1fr 1fr 1fr; gap: 48px;
border-bottom: 1px solid #222; padding-bottom: 40px; margin-bottom: 28px;
}
.footer-brand { font-weight: 900; font-size: 22px; letter-spacing: -0.5px; margin-bottom: 12px; }
.footer-tagline { font-size: 12px; color: #666; line-height: 1.7; max-width: 30ch; margin-bottom: 20px; }
.footer-email-link {
display: inline-block; color: var(--orange); font-size: 12px;
font-weight: 700; text-decoration: none; border-bottom: 1px solid var(--orange);
padding-bottom: 1px; transition: letter-spacing 0.2s;
}
.footer-email-link:hover { letter-spacing: 0.5px; }
.footer-col h5 {
font-size: 9px; font-weight: 800; letter-spacing: 2.5px;
text-transform: uppercase; color: var(--orange); margin-bottom: 16px;
}
.footer-col ul { list-style: none; }
.footer-col li { margin-bottom: 10px; }
.footer-col a {
font-size: 12px; color: #666; text-decoration: none;
transition: color 0.2s, padding-left 0.2s;
}
.footer-col a:hover { color: var(--cream); padding-left: 4px; }
.footer-bottom {
display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 12px;
}
.footer-copy { font-size: 11px; color: #444; }
.footer-legal { display: flex; gap: 20px; }
.footer-legal a { font-size: 11px; color: #444; text-decoration: none; }
.footer-legal a:hover { color: #888; }
/* ── POST IMAGES ─────────────────────────────── */
.featured-img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; opacity: 0.22; z-index: 0; }
.featured-card-image > * { position: relative; z-index: 1; }
.post-card-thumb { display: block; width: calc(100% + 56px); height: 190px; object-fit: cover; margin: -28px -28px 24px; border-bottom: var(--border); }
/* ── SCROLL REVEAL ─────────────────────────── */
.reveal {
opacity: 0; transform: translateY(30px);
transition: opacity 0.7s ease, transform 0.7s ease;
}
.reveal.visible { opacity: 1; transform: translateY(0); }
@keyframes fadeUp {
from { opacity: 0; transform: translateY(20px); }
to { opacity: 1; transform: translateY(0); }
}
/* === FROM blog-roas-lying.html === */
*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
:root {
--cream: #F2EDE3;
--ink: #111111;
--orange: #FF4D00;
--yellow: #FFE600;
--ink-mid: #333;
--ink-light: #666;
--border: 2px solid #111;
--shadow: 4px 4px 0 #111;
--shadow-orange: 4px 4px 0 #FF4D00;
}
html { scroll-behavior: smooth; }
body { background: var(--cream); color: var(--ink); font-family: system-ui, -apple-system, 'Segoe UI', sans-serif; overflow-x: hidden; }
/* ── PROGRESS BAR ───────────────────────────── */
#progress-bar {
position: fixed; top: 0; left: 0; height: 3px;
background: var(--orange); width: 0%; z-index: 300;
transition: width 0.1s linear;
}
/* ── NAV ───────────────────────────────────── */
nav {
background: var(--cream); border-bottom: var(--border);
padding: 0 48px; display: flex; align-items: center;
justify-content: space-between; height: 62px;
position: sticky; top: 0; z-index: 200; transition: box-shadow 0.2s;
}
nav.scrolled { box-shadow: 0 4px 0 #111; }
.nav-logo { font-weight: 900; font-size: 20px; letter-spacing: -0.5px; text-decoration: none; color: var(--ink); position: relative; }
.nav-logo::after { content: ''; position: absolute; bottom: -2px; left: 0; width: 0; height: 2px; background: var(--orange); transition: width 0.3s ease; }
nav:hover .nav-logo::after { width: 100%; }
.nav-links { display: flex; gap: 32px; list-style: none; }
.nav-links a { font-weight: 600; font-size: 13px; text-decoration: none; color: var(--ink); letter-spacing: 0.3px; position: relative; padding-bottom: 2px; }
.nav-links a::after { content: ''; position: absolute; bottom: 0; left: 0; width: 0; height: 2px; background: var(--orange); transition: width 0.25s ease; }
.nav-links a:hover::after { width: 100%; }
.nav-links a.active::after { width: 100%; }
.nav-cta { background: var(--ink); color: var(--cream); font-size: 12px; font-weight: 800; padding: 10px 18px; border: var(--border); box-shadow: var(--shadow-orange); text-decoration: none; letter-spacing: 0.5px; text-transform: uppercase; transition: transform 0.15s, box-shadow 0.15s; display: inline-block; }
.nav-cta:hover { transform: translate(-2px, -2px); box-shadow: 6px 6px 0 var(--orange); }
/* ── BREADCRUMB ─────────────────────────────── */
.breadcrumb {
padding: 16px 48px; border-bottom: var(--border);
font-size: 11px; font-weight: 700; letter-spacing: 1px; text-transform: uppercase;
color: var(--ink-light); display: flex; align-items: center; gap: 8px;
}
.breadcrumb a { color: var(--ink-light); text-decoration: none; transition: color 0.2s; }
.breadcrumb a:hover { color: var(--orange); }
.breadcrumb-sep { color: var(--orange); }
/* ── POST HERO ─────────────────────────────── */
.post-hero {
padding: 64px 48px; border-bottom: var(--border);
background: var(--ink); color: var(--cream);
position: relative; overflow: hidden;
}
.post-hero::before {
content: ''; position: absolute; inset: 0;
background-image: linear-gradient(#fff 1px, transparent 1px), linear-gradient(90deg, #fff 1px, transparent 1px);
background-size: 60px 60px; opacity: 0.04;
animation: gridDrift 20s linear infinite;
}
@keyframes gridDrift { 0%{background-position:0 0;} 100%{background-position:60px 60px;} }
.post-hero-inner { max-width: 840px; position: relative; }
.post-cat-chip {
display: inline-block; background: var(--orange); color: #fff;
font-size: 9px; font-weight: 900; letter-spacing: 2px; text-transform: uppercase;
padding: 5px 10px; margin-bottom: 28px;
opacity: 0; animation: fadeUp 0.5s 0.1s forwards;
}
.post-hero h1 {
font-size: clamp(32px, 4.2vw, 58px); font-weight: 900; letter-spacing: -2px;
text-transform: uppercase; line-height: 1; color: var(--cream); margin-bottom: 28px;
opacity: 0; animation: fadeUp 0.7s 0.2s forwards;
}
.post-hero h1 span { color: var(--orange); }
.post-meta-row {
display: flex; gap: 32px; flex-wrap: wrap; align-items: center;
opacity: 0; animation: fadeUp 0.6s 0.35s forwards;
padding-top: 28px; border-top: 1px solid #2a2a2a;
}
.post-meta-item { }
.post-meta-label { font-size: 9px; font-weight: 800; letter-spacing: 2.5px; text-transform: uppercase; color: #555; margin-bottom: 3px; }
.post-meta-value { font-size: 13px; font-weight: 700; color: var(--cream); }
/* ── ARTICLE LAYOUT ───────────────────────── */
.article-wrap {
display: grid; grid-template-columns: 1fr 320px; gap: 0;
border-bottom: var(--border);
}
.article-body {
padding: 64px 64px 64px 48px; border-right: var(--border);
max-width: none;
}
.article-sidebar { padding: 40px 32px; }
/* ── ARTICLE TYPOGRAPHY ───────────────────── */
.article-body h2 {
font-size: clamp(20px, 2vw, 26px); font-weight: 900; letter-spacing: -0.8px;
text-transform: uppercase; line-height: 1.1;
margin-top: 52px; margin-bottom: 20px;
padding-top: 52px; border-top: var(--border);
}
.article-body h2:first-child { margin-top: 0; padding-top: 0; border-top: none; }
.article-body h3 { font-size: 18px; font-weight: 800; letter-spacing: -0.3px; margin-top: 32px; margin-bottom: 14px; }
.article-body p { font-size: 17px; color: var(--ink-mid); line-height: 1.85; margin-bottom: 24px; }
.article-body p:last-child { margin-bottom: 0; }
.article-body strong { color: var(--ink); font-weight: 700; }
.article-body ul, .article-body ol { margin: 20px 0 28px 0; }
.article-body li {
font-size: 16px; color: var(--ink-mid); line-height: 1.75; margin-bottom: 12px;
padding-left: 24px; position: relative; list-style: none;
}
.article-body li::before { content: '✦'; position: absolute; left: 0; color: var(--orange); font-size: 10px; top: 6px; }
.article-body ol li { counter-increment: step; }
.article-body ol li::before { content: counter(step); position: absolute; left: 0; color: var(--orange); font-weight: 900; font-size: 13px; top: 3px; }
/* ── CALLOUT / PULL QUOTE ─────────────────── */
.callout {
background: var(--yellow); border: var(--border); box-shadow: var(--shadow);
padding: 28px 32px; margin: 40px 0; position: relative;
}
.callout::before { content: '↳'; position: absolute; top: 16px; right: 20px; font-size: 24px; font-weight: 900; color: var(--ink); opacity: 0.15; }
.callout p { font-size: 16px; color: var(--ink); font-weight: 700; line-height: 1.65; margin: 0; }
.callout p strong { color: var(--orange); }
.pull-quote-inline {
border-left: 4px solid var(--orange); padding: 0 0 0 28px; margin: 40px 0;
}
.pull-quote-inline p {
font-size: 20px; font-weight: 800; letter-spacing: -0.3px; color: var(--ink);
line-height: 1.4; margin: 0;
}
/* ── TABLE ────────────────────────────────── */
.article-table { width: 100%; border: var(--border); border-collapse: collapse; margin: 32px 0; }
.article-table th, .article-table td { border: 1px solid #ccc; padding: 12px 16px; font-size: 14px; text-align: left; }
.article-table th { background: var(--ink); color: var(--cream); font-size: 11px; font-weight: 800; letter-spacing: 1px; text-transform: uppercase; }
.article-table tr:nth-child(even) { background: #fff; }
/* ── SIDEBAR ──────────────────────────────── */
.sidebar-sticky { position: sticky; top: 80px; }
.sidebar-block { border: var(--border); padding: 24px; margin-bottom: 20px; background: #fff; box-shadow: var(--shadow); }
.sidebar-block h4 { font-size: 10px; font-weight: 900; letter-spacing: 2px; text-transform: uppercase; margin-bottom: 16px; padding-bottom: 12px; border-bottom: var(--border); }
.toc-link { display: block; font-size: 12px; color: var(--ink-mid); text-decoration: none; padding: 6px 0; border-bottom: 1px solid #eee; transition: color 0.2s, padding-left 0.2s; }
.toc-link:last-child { border-bottom: none; }
.toc-link:hover { color: var(--orange); padding-left: 4px; }
.toc-link.active { color: var(--orange); font-weight: 700; }
.sidebar-cta { background: var(--ink); color: var(--cream); padding: 24px; border: var(--border); box-shadow: var(--shadow-orange); }
.sidebar-cta h4 { font-size: 13px; font-weight: 900; letter-spacing: -0.3px; line-height: 1.3; margin-bottom: 12px; }
.sidebar-cta p { font-size: 12px; color: #888; line-height: 1.7; margin-bottom: 16px; }
.sidebar-cta-btn { display: block; background: var(--orange); color: #fff; text-align: center; font-size: 11px; font-weight: 900; letter-spacing: 1px; text-transform: uppercase; padding: 12px 16px; text-decoration: none; border: 2px solid var(--orange); transition: background 0.2s; }
.sidebar-cta-btn:hover { background: #e84400; }
/* ── AUTHOR BIO ───────────────────────────── */
.author-bio {
background: var(--ink); color: var(--cream); padding: 48px;
display: grid; grid-template-columns: auto 1fr; gap: 36px; align-items: start;
border-bottom: var(--border);
}
.author-avatar {
width: 80px; height: 80px; background: var(--orange);
border: var(--border); box-shadow: 4px 4px 0 var(--yellow);
display: flex; align-items: center; justify-content: center;
font-size: 28px; font-weight: 900; color: #fff; flex-shrink: 0;
}
.author-name { font-size: 20px; font-weight: 900; letter-spacing: -0.5px; margin-bottom: 4px; }
.author-title { font-size: 11px; font-weight: 700; letter-spacing: 1.5px; text-transform: uppercase; color: var(--orange); margin-bottom: 16px; }
.author-bio p { font-size: 14px; color: #888; line-height: 1.75; }
/* ── RELATED POSTS ────────────────────────── */
.related-posts { padding: 64px 48px; border-bottom: var(--border); }
.section-title { font-size: 32px; font-weight: 900; letter-spacing: -1.5px; text-transform: uppercase; margin-bottom: 32px; }
.related-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 20px; }
.related-card {
border: var(--border); background: #fff; box-shadow: var(--shadow);
text-decoration: none; color: var(--ink); padding: 28px;
transition: transform 0.2s, box-shadow 0.2s; display: block;
}
.related-card:hover { transform: translate(-3px,-3px); box-shadow: 7px 7px 0 #111; }
.related-card-cat { margin-bottom: 14px; }
.related-cat-chip {
display: inline-block; font-size: 9px; font-weight: 900; letter-spacing: 2px;
text-transform: uppercase; padding: 4px 10px; color: #fff;
}
.related-cat-chip.ai { background: var(--ink); }
.related-cat-chip.seo { background: #1d7d2e; }
.related-cat-chip.performance { background: var(--orange); }
.related-card h3 { font-size: 16px; font-weight: 800; letter-spacing: -0.3px; line-height: 1.3; margin-bottom: 12px; }
.related-card p { font-size: 13px; color: var(--ink-light); line-height: 1.65; margin-bottom: 20px; }
.related-card-footer { display: flex; justify-content: space-between; align-items: center; border-top: var(--border); padding-top: 14px; }
.related-read-time { font-size: 10px; font-weight: 700; letter-spacing: 1.5px; text-transform: uppercase; color: var(--ink-light); }
.related-read-link { font-size: 11px; font-weight: 900; letter-spacing: 1px; text-transform: uppercase; color: var(--orange); }
/* ── CTA BAND ──────────────────────────────── */
.cta-band {
padding: 72px 48px; border-bottom: var(--border); background: var(--orange);
display: flex; justify-content: space-between; align-items: center; gap: 40px;
position: relative; overflow: hidden;
}
.cta-band::before { content: 'GROW'; position: absolute; right: -40px; top: 50%; transform: translateY(-50%); font-size: 180px; font-weight: 900; color: #fff; opacity: 0.07; letter-spacing: -8px; pointer-events: none; user-select: none; animation: ctaPulse 4s ease-in-out infinite; }
@keyframes ctaPulse { 0%,100%{opacity:0.07;} 50%{opacity:0.12;} }
.cta-band h2 { font-size: clamp(28px, 4vw, 48px); font-weight: 900; text-transform: uppercase; letter-spacing: -2px; color: #fff; max-width: 18ch; line-height: 1; }
.cta-right { position: relative; }
.cta-sub { color: #ffd6cc; font-size: 13px; margin-bottom: 20px; max-width: 40ch; line-height: 1.7; }
.btn-white { background: #fff; color: var(--ink); font-weight: 900; font-size: 13px; padding: 16px 28px; border: 2px solid #111; box-shadow: 4px 4px 0 #111; text-decoration: none; letter-spacing: 0.5px; text-transform: uppercase; display: inline-block; transition: transform 0.15s, box-shadow 0.15s; }
.btn-white:hover { transform: translate(-2px,-2px); box-shadow: 6px 6px 0 #111; }
/* ── FOOTER ────────────────────────────────── */
footer { background: var(--ink); color: var(--cream); padding: 56px 48px 28px; }
.footer-top { display: grid; grid-template-columns: 2fr 1fr 1fr 1fr; gap: 48px; border-bottom: 1px solid #222; padding-bottom: 40px; margin-bottom: 28px; }
.footer-brand { font-weight: 900; font-size: 22px; letter-spacing: -0.5px; margin-bottom: 12px; }
.footer-tagline { font-size: 12px; color: #666; line-height: 1.7; max-width: 30ch; margin-bottom: 20px; }
.footer-email-link { display: inline-block; color: var(--orange); font-size: 12px; font-weight: 700; text-decoration: none; border-bottom: 1px solid var(--orange); padding-bottom: 1px; transition: letter-spacing 0.2s; }
.footer-email-link:hover { letter-spacing: 0.5px; }
.footer-col h5 { font-size: 9px; font-weight: 800; letter-spacing: 2.5px; text-transform: uppercase; color: var(--orange); margin-bottom: 16px; }
.footer-col ul { list-style: none; }
.footer-col li { margin-bottom: 10px; }
.footer-col a { font-size: 12px; color: #666; text-decoration: none; transition: color 0.2s, padding-left 0.2s; }
.footer-col a:hover { color: var(--cream); padding-left: 4px; }
.footer-bottom { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 12px; }
.footer-copy { font-size: 11px; color: #444; }
.footer-legal { display: flex; gap: 20px; }
.footer-legal a { font-size: 11px; color: #444; text-decoration: none; }
.footer-legal a:hover { color: #888; }
.reveal { opacity: 0; transform: translateY(30px); transition: opacity 0.7s ease, transform 0.7s ease; }
.reveal.visible { opacity: 1; transform: translateY(0); }
@keyframes fadeUp { from{opacity:0;transform:translateY(20px);} to{opacity:1;transform:translateY(0);} }
/* ── RESPONSIVE ─────────────────────────────────── */
@media (prefers-reduced-motion: reduce) {
*,
*::before,
*::after {
animation-duration: 0.01ms !important;
animation-iteration-count: 1 !important;
transition-duration: 0.01ms !important;
opacity: 1 !important;
transform: none !important;
}
}
@media (max-width: 900px) {
nav { padding: 0 24px; }
.hero { padding: 40px 24px 0; }
.hero h1 { font-size: clamp(40px, 10vw, 72px); }
.hero-mid { grid-template-columns: 1fr; gap: 32px; }
.hero-stats-strip { grid-template-columns: repeat(2, 1fr); margin: 0 -24px; }
.services-grid { grid-template-columns: repeat(2, 1fr); }
.why-grid { grid-template-columns: 1fr; }
.testi-grid { grid-template-columns: 1fr; }
.footer-top { grid-template-columns: 1fr 1fr; gap: 32px; }
.svc-hero { grid-template-columns: 1fr; }
.svc-overview { grid-template-columns: 1fr; gap: 40px; }
.approach-steps { grid-template-columns: 1fr; }
.results-strip { grid-template-columns: repeat(2, 1fr); }
.deliverables-grid { grid-template-columns: 1fr; }
.cs-hero-inner { grid-template-columns: 1fr; }
.cs-stats { grid-template-columns: repeat(2, 1fr); }
.related-grid { grid-template-columns: 1fr; }
.blog-layout { display: block; }
.clients { padding: 32px 24px; }
.services { padding: 48px 24px; }
.why { padding: 48px 24px; }
.testimonials { padding: 48px 24px; }
.cta-band { padding: 48px 24px; flex-direction: column; }
}
@media (max-width: 768px) {
.nav-links,
.nav-cta {
display: none;
}
.hamburger {
display: flex;
flex-direction: column;
gap: 5px;
cursor: pointer;
padding: 8px;
}
.hamburger span {
display: block;
width: 24px;
height: 2px;
background: var(--ink);
}
.nav.menu-open .nav-links {
display: flex;
flex-direction: column;
position: fixed;
top: 0; left: 0; right: 0; bottom: 0;
background: var(--cream);
align-items: center;
justify-content: center;
gap: 32px;
z-index: 200;
font-size: 2rem;
}
.nav.menu-open .nav-cta {
display: flex;
}
.nav {
padding: 0 24px;
}
.hero-h1 {
letter-spacing: -1px;
word-break: break-word;
}
}
@media (max-width: 600px) {
.hero-stats-strip { grid-template-columns: 1fr 1fr; }
.footer-top { grid-template-columns: 1fr; }
.services-grid { grid-template-columns: 1fr; }
.signal-page section { padding-left: 24px; padding-right: 24px; }
.stat-num {
font-size: 32px;
}
/* hero h1 overflow — correct selector + span max-width guard */
.h1-line {
overflow: visible;
max-width: 100%;
}
.h1-line > span {
max-width: 100%;
white-space: normal;
overflow-wrap: break-word;
word-break: break-word;
}
.hero h1,
.hero-h1 {
font-size: clamp(26px, 7vw, 38px) !important;
letter-spacing: -1px;
overflow-wrap: break-word;
word-break: break-word;
line-height: 1.1;
}
/* Issue 2: CTA buttons stack vertically */
.hero-btns {
flex-direction: column;
align-items: flex-start;
gap: 12px;
width: 100%;
}
.hero-btns a,
.hero-btns button {
width: 100%;
text-align: center;
justify-content: center;
}
}