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Author: <span>Amal Jandheer</span>

AI Automation in Marketing 14 Jun 2026

Agentic Marketing Workflows: What They Are and How to Build One

A marketing automation that just runs a fixed script isn't agentic. Here's what actually makes a workflow agentic, four real examples running in production, and how to build your first one with the right checkpoints.

Build an assistant around your business.

Discuss one recurring workflow, the tools it uses and the decisions your team needs to approve.

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